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Business Development Rep

Sparks Group

About the Job

Sparks Group has partnered with a financial services company to identify talented Business Development Representatives. As a Business Development Representative, you will serve as the ultimate cold-calling champion and play a key role in driving business growth by identifying, engaging, and qualifying prospective clients. Your primary focus will be outbound prospecting efforts to generate new sales opportunities.

Lead Generation and Research:

  • Identify and evaluate potential clients within the target market segment.
  • Leverage multiple prospecting channels, with a primary emphasis on cold calling.
  • Develop a strong understanding of the company's products and services to clearly articulate value to prospects.
  • Assess and qualify leads using established criteria and coordinate introductory or consultation meetings.
Sales Pipeline Management:
  • Ensure CRM (Salesforce) records are consistently updated with accurate and timely prospect interaction details.
  • Monitor and analyze key prospecting metrics such as outreach activity, engagement rates, and conversion performance.
  • Generate reports on pipeline activity and progress to support sales visibility and forecasting.
Collaboration with Sales & Marketing:
  • Partner closely with sales representatives to facilitate seamless transition of qualified leads.
  • Collaborate with the marketing team to execute targeted outreach and prospecting initiatives.
  • Support ongoing refinement and optimization of prospecting strategies and outreach approaches.
Performance & Goal Achievement:
  • Achieve or surpass defined prospecting benchmarks, including call volume, email outreach, and scheduled meetings.
  • Continuously refine outreach methods using performance data and feedback to improve results and efficiency.
Additional Responsibilities:
  • Provide support with data entry and reporting activities as required.
  • Assist in developing training materials and fostering team collaboration.
  • Participate in team meetings and contribute insights during strategy discussions.
Benefits:
  • Health Insurance - 100% paid premiums for medical, dental, and vision.
  • 50% company match on retirement contributions up to IRS limits.
  • Additional insurance including life insurance, AD&D, short-term, and long-term disability coverage.
  • Employee assistance program.
  • Concierge health support.
  • Employee discounts.
Vacancy posted 4 days ago
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