Marketing Manager

About Collabera Established in 1991, Collabera is one of the fastest growing end‑to‑end information technology services and solutions companies globally. As a half‑billion dollar IT company, Collabera’s client‑centric business model, commitment to service excellence and Global Delivery Model enable its global 2000 and leading mid‑market clients to deliver successfully in an increasingly competitive marketplace. With over 8200 IT professionals worldwide, Collabera provides value‑added onsite, off‑site and offshore technology services and solutions to premier corporations. Over the past few years, Collabera has been awarded numerous accolades and industry recognitions including: Collabera awarded Best Staffing Company to work for in 2012 by SIA. Collabera listed in GS 100 – recognized for excellence and maturity. Collabera named among the Top 500 Diversity Owned Businesses. Collabera listed in GS 100 & ranked among top 10 service providers. Collabera ranked 32 in the Top 100 Large Businesses in the U.S., 18 in Top 500 Diversity Owned Businesses in the U.S., 3 in the Top 100 Diversity Owned Businesses in New Jersey, 3 in the Top 100 Privately‑held Businesses in New Jersey, 66th on FinTech 100, 35th among top private companies in New Jersey. Collabera recognizes the true potential of human capital and provides people with the right opportunities for growth and professional excellence. Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, medical, dental and vision insurance, 401(k) retirement savings plan, life insurance and disability insurance. Job Description The Customer Marketing team is tasked with efficiently leveraging and integrating headquarter and field resources in the development of our “go to market” strategies with our retail customers. We are a collaborative partner with Sales, Brand, Strategic Planning, Finance, Creative and Operations teams. We also partner with Sales to package our strategies into effective selling stories and ensure that promotions and title information are consistently communicated and easy to execute. Responsibilities Develop, plan, coordinate, execute and analyze customer‑specific marketing activities that contribute to the achievement of New Release titles’ volume and profit goals for retail accounts. Work with field‑based Customer Marketing Managers to develop customer‑ and channel‑specific programs for New Release products. Understand key drivers of our customers’ New Release business and ensure that we have the product or promotional plans in place to secure our fair share of these opportunities. Work with field‑based Customer Marketing Managers to fully understand customer promotion goals, strategies, operating policies and capabilities. Conduct weekly program status meetings with field‑based Customer Marketing Managers. Work with outside vendors to design premiums, as necessary, and create and manage within established budgets and timelines. Work with finance to approve ROI analyses and title‑based needs. Act as key liaison between Digital Distribution and retail teams to ensure New Release programs between physical and digital retailers are aligned. Liaise between field teams and LA‑based teams including Brand, Creative, Operations, Promotions and Theatrical teams to ensure alignment and smooth workflow. Develop knowledge of the home entertainment business. Coordinate needs for any account‑specific meetings, including decks, reels and other materials. Conduct special projects as needed, including analysis of competitive titles, market trends and retail activity. Provide information on New Release titles to Sales and field‑based Customer Marketing Managers. Attend departmental meetings with teams to align on programs and promotions to ensure retailer needs are being met. Qualifications At least 4 years of marketing experience. Exceptional written and oral communication skills with the ability to build relationships and influence teams. Analytical thinking and problem‑solving skills. Additional Information All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr