Content Marketer

Content Marketer

This role sits at the intersection of content, storytelling, and demand generation within a fast-scaling fintech environment. You will be responsible for creating and distributing high-impact content that simplifies complex payments topics and turns them into engaging narratives. The position involves working closely with marketing and demand generation teams to ensure content drives awareness, engagement, and measurable commercial impact. You will own content execution across multiple formats, including long-form articles, campaigns, newsletters, and social media assets. A key part of the role is using data and experimentation to continuously improve content performance and audience growth. You will also contribute to shaping go-to-market content strategies that support product launches and broader marketing initiatives. This is a highly autonomous role in a remote-first team where ownership, creativity, and speed of execution are essential.

Accountabilities:

• Co-own and manage the content calendar, ensuring timely delivery of high-quality content aligned with marketing priorities and business goals.
• Research, write, and publish content across multiple formats including blogs, guides, case studies, newsletters, social media, and campaign assets.
• Translate complex fintech and payments concepts into clear, engaging, and audience-relevant storytelling.
• Develop and execute go-to-market content plans in collaboration with Demand Generation to support launches and campaigns.
• Distribute and repurpose content across channels such as LinkedIn, email, and other digital platforms to maximize reach and impact.
• Analyze content performance using data and audience insights to refine strategy, improve engagement, and optimize results.
• Experiment with new formats, messaging, and distribution approaches to continuously improve content effectiveness.
• Leverage AI tools and automation to enhance content creation speed, quality, and scalability.

Requirements:

• 5+ years of experience in content marketing within fast-paced B2B or B2C technology environments.
• Strong editorial skills with the ability to simplify and humanize complex technical or financial topics.
• Proven ability to take content from idea to publication with high ownership and minimal supervision.
• Solid understanding of how content drives audience growth, demand generation, and business outcomes.
• Experience working with performance data, experimentation, and audience insights to improve content strategy.
• Comfortable working in agile, high-performance teams with shifting priorities and broad responsibilities.
• Strong curiosity and hands-on experience with AI tools for content creation and marketing automation.
• Excellent written communication skills and ability to adapt tone across formats and channels.
• Nice to have: experience in fintech, payments, or technical B2B industries.
• Nice to have: experience with video or audio content editing.
• Strong collaboration mindset and openness to feedback and iteration.

Benefits:

• Fully remote, global-first working environment
• Competitive share options
• Minimum 25 days of annual leave with uncapped holiday policy
• Co-working space access in major cities worldwide
• Workations and annual company retreats
• Home office setup budget
• Generous learning and development budget
• Private medical insurance
• High-impact role in a fast-growing fintech scale-up
• Strong culture of ownership, autonomy, and professional growth