Lead Data Scientist

Associate Director, Data ScienceJob DescriptionDigitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.This role at Digitas will serve as a member of Publicis Groupe's strategic internal agency, Constellation.Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.OverviewBy implementing conceptual data frameworks and developing marketing science solutions, The Lead Data Scientist is a key partner for our client and internal teams. In this role, you will show thought leadership in bringing innovative data science methodologies that answer our client's marketing and strategy questions.ResponsibilitiesServe as a strategic advisor to clients and internal stakeholders on data science applications and approachesTranslate analytical work into clear business value and actionable recommendationsIdentify opportunities to expand data science impact and contribute to organic account growthLead multiple concurrent data science projects across clients and capabilities with varying complexityDefine project approach, manage risks, and align stakeholders on priorities and outcomesPartner across media, strategy, analytics, and technology teams to deliver integrated solutionsRepresent data science across cross-functional initiatives and client engagementsProvide a clear point of view on statistical methods, machine learning, and measurement approachesEvaluate, develop, and socialize new methodologies, tools, and AI-driven solutionsApply innovative thinking to solve complex marketing and business problemsMentor and develop junior team members through coaching and feedbackFoster a collaborative, inclusive, and high-performing team environmentContribute to capability development, training, and best practicesQualifications7–9 years of experience in data science, analytics, or marketing science within an agency, consulting, or technology environmentStrong foundation in statistical modeling, machine learning, causal inference, and experimental designProficiency in SQL, Python and/or R; experience with distributed systems or large-scale data processing preferredExperience with Marketing Mix Modeling (MMM), attribution, and incrementality measurementHands-on experience with cloud platforms (preferably GCP: BigQuery, Looker, DataProc) and deploying data science solutionsStrong understanding of modern AI/ML approaches and their practical applicationsProven ability to connect data science solutions to business outcomes and client valueDemonstrated experience leading multiple projects and influencing cross-functional teamsExperience managing and developing data science talentExcellent communication skills, with the ability to synthesize complex concepts for a range of audiencesComfortable navigating ambiguity in fast-paced, evolving environmentsAdditional informationOur Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io your information will be kept confidential according to EEO guidelines.Compensation Range: USD $112,290.00 - USD $153,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.