Sales Representative

Job Description

Job Description

Who We Are

OWL Services is the premier sales, installation, program management and service provider to retail, commercial, fleet, aviation and marine, and emergency power generation companies across the U.S.

With 33 offices and distribution centers and more than 1,400 field service professionals, OWL delivers on a service platform that includes construction, compliance and testing, maintenance and repair, modernization and re-imaging, and EV charging solutions to keep businesses and people moving 24 hours a day, 7 days a week, 365 days a year.

OWL Services’ companies have received numerous awards over the years for exemplary customer service. Most recently it was the recipient of EVgo’s Deployment Excellence Award in its first-ever class of awardees in the National EV Charging Recognition Program.

Come join us! For more information visit OWLServices.com and follow us on LinkedIn.

The Role:

The Petroleum Equipment Sales Representative is responsible for developing new business, managing existing accounts, and providing technical sales support for fuel‑storage, dispensing, and monitoring equipment. This role combines relationship‑building, solution design, and industry expertise to help customers select compliant, cost‑effective petroleum equipment systems.

Key Responsibilities:

Business Development & Account Management

• Identify, pursue, and secure new business opportunities with contractors, fuel distributors, fleet operators, municipalities, and commercial/industrial clients.
• Maintain and grow relationships with existing customers through regular communication and site visits.
• Prepare and deliver sales presentations, proposals, and equipment quotes.
• Track opportunities, pipeline activity, and customer interactions in CRM systems.

Technical Sales & System Design

• Recommend equipment solutions such as ASTs/USTs, dispensers, submersible pumps, monitoring systems, filtration, and fuel‑management software.
• Interpret site plans, specifications, and bid documents to prepare accurate takeoffs and proposals.
• Work with engineering, project managers, and vendors to develop system layouts and equipment packages.
• Provide product expertise on UL‑listed tanks, piping systems, electrical requirements, and regulatory compliance.

Customer Support & Coordination

• Serve as the primary point of contact for customers throughout the sales cycle.
• Coordinate with internal teams for ordering, delivery scheduling, and project handoff.
• Assist customers with troubleshooting equipment selections, compatibility, and application questions.
• Attend jobsite meetings, pre‑construction meetings, and equipment startups when needed.

Market & Product Knowledge

• Stay current on petroleum equipment technologies, manufacturer offerings, and industry trends.
• Maintain working knowledge of NFPA 30/30A, PEI/RP standards, EPA regulations, and state/local fuel‑system requirements.
• Represent the company at trade shows, vendor trainings, and industry events.

Qualifications:

• Experience in petroleum equipment, industrial sales, construction sales, or related technical field.
• Strong understanding of fuel‑storage and dispensing systems (AST/UST, piping, pumps, controls).
• Ability to read blueprints, site plans, and technical specifications.
• Excellent communication, negotiation, and relationship‑building skills.
• Valid driver’s license and willingness to travel to customer sites.

Preferred experience:

• Prior experience with manufacturers such as Veeder‑Root, Franklin Fueling, OPW, Morrison Bros., or comparable brands.
• Knowledge of permitting processes and regulatory compliance.
• CRM proficiency and strong organizational skills.

Performance Metrics:

• Sales revenue and gross‑margin targets.
• New account acquisition.
• Proposal accuracy and turnaround time.
• Customer satisfaction and repeat business.
• Market share growth within assigned territory.

Working Conditions:

• Mix of office work, field visits, and jobsite walkthroughs.
• Occasional exposure to outdoor environments, construction sites, and fuel‑system equipment.
• Travel within assigned region.

Compensation and Benefits:

• 10 Paid Holidays
• Flexible Time Off
• 401(k) with Company Match
• Health, Dental, and Vision Insurance
• HSA and FSA
• Disability & Occupational Accident Insurance
• Company-Paid Life Insurance
• Employee Assistance Program (EAP)
• Career development through world-class training programs