Senior Field Marketing Manager

The North America Field Marketing team is responsible for driving regional growth by creating marketing strategies that generate pipeline, accelerate opportunities, and strengthen customer relationships As the Senior Field Marketing Manager, East Region, you will own the field marketing strategy across one of Amplitude’s most important territories, partnering closely with Sales leadership to identify opportunities, influence regional priorities, and deliver programs that create measurable business impact This is a highly cross-functional role for someone who enjoys thinking strategically while remaining hands‑on in execution You’ll combine data, creativity, and strong business partnership to develop innovative campaigns, events, executive experiences, and account‑based programs that help our teams engage prospects and customers throughout the buyer journey Be the “CMO” of Amplitude’s East Region - owning the marketing strategy end to end; developing regional programs that generate pipeline, accelerate opportunities, and support revenue growth Partner closely with regional Sales leaders to understand business priorities, identify whitespace opportunities, and build creative marketing plans tailored to the needs of the territory Develop and execute a mix of first‑party events, executive experiences, third‑party sponsorships, webinars, and account‑based marketing initiatives that create meaningful customer engagement Measure program performance through pipeline, influence, ROI, and engagement metrics, using insights to continuously optimize future investments and regional strategy Collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue teams to deliver exceptional experiences and ensure alignment across every campaign Benefits We offer a generous 12‑week parental leave for fathers/partners and 18-20 weeks for new birthing parents. This leave policy also provides flexible scheduling so you can spend time with your family and bond with your little one. Specific leave policy will vary by country We believe it’s important to unplug from work to reset and recharge. We offer flexible vacation time and unlimited PTO — and we encourage you to use it! We provide a monthly stipend for the wellness activity of your choosing, from gym memberships and fitness classes to acupuncture and massages Equity is an important component of compensation, but it should benefit you (not just the company). In addition to offering competitive RSU grants that vest quarterly over three years, our Employee Stock Purchase Plan gives employees the option to buy below market price If you thrive in a fast‑paced environment, enjoy building from the ground up, and love collaborating across Sales and Marketing to solve problems creatively, we’d love to meet youStrong project management skills with the ability to manage multiple campaigns and events simultaneouslyYou’re naturally collaborative and build trusted partnerships with Sales leaders and cross‑functional stakeholdersAbility to work from our New York City office on a hybrid schedule (2–3 days per week)You enjoy thinking creatively and finding new ways to engage customers beyond traditional field marketing tacticsDemonstrated success owning a regional marketing strategy that contributed measurable pipeline and revenue outcomesYou love using data to inform decisions but aren’t afraid to test new ideas and iterate quicklyYou’re energized by fast‑paced, high‑growth environments where priorities evolve and opportunities emerge quickly5+ years of B2B field marketing experience, preferably supporting Enterprise or Commercial sales organizations within a SaaS companyYou’re comfortable operating with autonomy and enjoy owning a business rather than simply executing requestsExperience partnering directly with Sales leadership to develop territory plans and execute integrated marketing programsAbility to travel approximately 25–35% for regional events and customer engagementsExperience with marketing automation and CRM platforms such as Marketo and Salesforce #J-18808-Ljbffr