Veteran Outreach Manager
MN Adult & Teen Challenge
1717 2nd Avenue South Minneapolis, MN 55403, USA Description Be the backbone of hope and healing. At Minnesota Adult & Teen Challenge, every role matters in helping people overcome addiction and find a new path forward. Whether you’re working directly with clients or supporting behind the scenes, your contributions make recovery possible. In return, we offer a values-driven workplace, supportive managers, and opportunities to grow. That commitment has earned us recognition from Newsweek and seven straight Star Tribune Top Workplace awards. Job Summary The Veteran Outreach Manager is responsible for developing and executing a statewide outreach strategy that expands access to Minnesota Adult & Teen Challenge (“MnTC”) services for Veterans. Operating with a high degree of autonomy and accountability, this role focuses on developing referral pathways, identifying opportunities to strengthen service delivery, and advancing strategic partnerships that improve access to care for Veteran populations. Serving as MnTC's primary strategic liaison to Veteran organizations, the U.S. Department of Veterans Affairs (“VA”), county agencies, healthcare systems, correctional facilities, and court partners, the Veteran Outreach Representative drives referral growth and positions MnTC as a leading provider for Veterans seeking recovery from substance use disorders through consistent engagement, education, and collaboration. This is a primarily field-based role requiring regular statewide travel and direct engagement with referral partners, community stakeholders, and Veterans across diverse settings. The position works independently in the field while maintaining strong coordination with internal teams to support outreach, admissions, and continuity of care. Essential Job Responsibilities Veteran Client Outreach and Support Serve as the organizational lead for Veteran outreach strategy, intake coordination, referral management and access to care initiatives, ensuring timely, accurate, and mission-aligned engagement with prospective Veteran clients and referral partners regarding MnTC programs, eligibility criteria, and admission pathways. Lead the development, implementation, and continuous improvement of strategies that improve Veteran access to treatment by identifying barriers and advancing solutions that streamline referral and admission processes. Oversee and coordinate complex transitions into care, including release-from-incarceration planning, hospital and withdrawal management/detox referrals, and community-based entry points. Provide cross-functional leadership and coordination with internal teams to facilitate transportation coordination and campus placement logistics for Veterans requiring access to services across multiple MnTC campuses. Oversee and analyze Veteran outreach performance, referral trends, Veteran engagement outcomes, and operational effectiveness to identify service gaps, improve operational effectiveness, support strategic planning, and inform program development initiatives. Community Partnerships and Relationship Management Establish, develop, and maintain strategic relationships with Veteran-serving stakeholders, including the VA, county agencies, courts, probation and parole, jails, diversion programs, County Veteran Service Officers (CVSOs), Minnesota Assistance Council for Veterans (MAC-V), healthcare systems, and Veteran housing providers. Lead statewide referral network development and strategic growth initiatives by engaging decision-makers community leaders, and influencers, positioning MnTC as a preferred provider of Veteran treatment and recovery services. Identify service gaps within the Veteran ecosystem and advance the development of outreach initiatives, partnerships, or pilot programs to address unmet needs. Design, coordinate, and deliver targeted engagement strategies, including presentations, training, and educational sessions to increase awareness and utilization of MnTC services, including lunch and learns, etc. Represent MnTC as a strategic leader and subject matter resources at conferences, symposiums, and community events to strengthen brand presence and expand statewide influence within Veteran networks. Evaluate partnership effectiveness and adjust strategies to maximize referral outcomes and long-term collaboration. Tracking, Reporting, and Accountability Oversee the accurate and timely documentation of outreach activities, partner engagement, referral progression, and service outcomes within the organization’s CRM platform (HubSpot preferred) to ensure operational consistency and visibility. Develop, monitor, and report on key performance indicators, including outreach touchpoints, meetings, referral volume, referral-toadmission conversion rates, and Veteran engagement outcomes. Analyze outreach and referral data to evaluate program effectiveness, identify trends, and service gaps, and support data-informed strategic decision-making. Prepare and deliver regular operational and outcome-based reports for organizational leadership and, when applicable, grant stakeholders, including metrics related to Veteran engagement, services provided, program impact, and community partnership effectiveness. Ensure all outreach activities are documented in alignment with organizational expectation, reinforcing accountability, transparency, and data integrity. Support continuous improvement efforts by identifying opportunities to enhance reporting accuracy, outreach effectiveness, operational efficiency, and measurable program outcomes. Lead continuous improvement initiatives focused on outreach effectiveness, operational efficiency, data integrity, and measurable program outcomes. Required Skills & Experience (Minimum Qualifications) Bachelor’s degree in a related field or equivalent experience required. Minimum 2 years of experience in outreach and referral development; experience in substance use disorder (SUD), recovery services, or behavioral health systems preferred. Lived experience as a Veteran and/or professional experience serving Veteran populations is strongly preferred. Experience working with justice-involved Veterans and familiarity with U.S. Department of Veterans Affairs systems, eligibility, and referral pathways. Experience collaborating with Veteran service organizations (including CVSOs, MAC-V, and Veteran housing/support providers), courts, corrections, and probation/parole systems. Demonstrated ability to build and maintain referral pipelines that drive measurable admissions outcomes and engage key stakeholders (e.g., judges, court staff, probation/parole officers, Veteran service providers, and housing/support partners); established credibility within Veteran-serving systems preferred. Strong ability to coordinate across healthcare, justice, and nonprofit systems to support effective referrals and continuity of care. Experience delivering presentations, training, and partner education sessions (e.g., Lunch & Learns, community briefings) and engaging external stakeholders. Experience using a CRM system, preferably HubSpot, for tracking outreach, relationships, and referrals. Ability to manage a high-volume, field-based outreach schedule with strong follow-up, documentation, and organizational skills. Strong communication skills and ability to build trust and influence across diverse stakeholders. Ability to work independently, manage priorities, and achieve outreach and engagement goals. Proficiency in Microsoft Office (Outlook, Word, Excel). Comfort and compassion in working within an environment of individuals facing life-controlling challenges, such as mental health issues and addiction. Commitment to MnTC’s culture of honor and core values. Valid driver’s license and a clean driving record that meets MnTC’s insurance requirements. Must pass a DHS background study as required under MN Statutes, Chapter 245C, and 245G. Physical Requirements The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Ability to lift 25-30 pounds, including program materials and event or conference supplies, with occasional support for larger outreach events as needed. This role is primarily field based, with 60-75% statewide travel expected. Overnight travel is minimal and required only on occasion. This is a field-based hybrid role, with work primarily conducted in the field and occasional in office attendance for team meetings, training, and organizational events as needed. Target Compensation Range (Negotiable based on Qualifications): $58,000-$63,000/year Our robust benefits package includes medical, HSA, dental, vision, PTO, dependent care FSA, disability, life insurance and 403b retirement plan for all full time employees. We seek to recruit, develop and retain the most talented people from a diverse candidate pool in order to successfully meet our mission of helping every Minnesotan find help and healing from addiction. Mn Adult & Teen Challenge is an Equal Opportunity Employer and does not discriminate based on any category protected by federal, state or applicable laws. Reasonable accommodation can be provided upon request. Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr MN Adult & Teen Challenge
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