Sales Enablement Specialist

About this opportunity:

Workplace Options is proud to support our sister organisation, Behavioral Health Systems (BHS), in recruiting a Sales Enablement Specialist.

BHS operates one of the nation's largest specialty preferred provider organizations (PPO), which is comprised of psychiatrists, psychologists, social workers, EAP providers as well as facility networks including hospitals, rehab/residential treatment centers, partial hospitalization programs and intensive outpatient programs.

Current Opportunity: Sales Enablement Specialist

Location: US, Remote

Full-time/Part-time: Full-time.


Salary: $125,000 - $150,000 per year plus competitive benefits offering

What you will do:

This position is responsible for support of sales objectives within the business development and corporate relations division. The role will be primarily responsible for researching and identifying prospective employer groups, developing targeted account lists, and proactively scheduling meetings with key decision-makers, including HR professionals, benefits managers, CFOs, and business owners. The successful applicant will also support producers by maintaining a consistent pipeline of qualified opportunities, helping to drive business growth and new client acquisition. Additionally, assisting with follow-up campaigns, appointment setting, and ongoing outreach efforts to ensure strong engagement and maximize sales opportunities will be key functions of the role.

Responsibilities:

• Develop and maintain comprehensive sales collateral including case studies, whitepapers, one-pagers, and presentation decks.
• Create and deliver training programs on IBC product features, benefits, competitive positioning, and industry trends.
• Build and manage a centralized repository of sales resources, templates, and tools.
• Conduct regular coaching sessions with sales representatives to improve pitch effectiveness and closing techniques.
• Collaborate with product, clinical, and marketing teams to translate complex behavioral health solutions into compelling sales narratives.
• Develop industry-specific messaging and use cases for different customer segments (employers, health plans, providers).
• Create competitive intelligence summaries and battle cards.
• Maintain up-to-date documentation on pricing, packaging, and promotional offerings.
• Track sales enablement effectiveness through metrics such as win rates, deal velocity, and rep productivity.
• Identify skill gaps and training needs within the sales team.
• Analyze sales feedback to inform product positioning and messaging refinements.
• Report on enablement ROI and recommend continuous improvements.
• Partner with sales leadership to understand pipeline challenges and market feedback.
• Work with Product Management to ensure the sales team understands new features and updates.
• Liaise with Marketing to align messaging and leverage campaign assets.
• Support the sales team during product launches and go-to-market initiatives.

Qualifications/Skills:

Healthcare + Employee Benefits Expertise

• 5+ years of healthcare experience, preferably within employee benefits, health plans, behavioral health, TPA, benefits consulting, or a related healthcare services organization.
• Strong understanding of self-funded employer health plans, brokers/consultants, medical claims, utilization, plan economics and healthcare purchasing decisions.
• Experience working with benefits consultants, producers, carriers, TPAs or employer health-plan decision makers is highly preferred.

Sales Enablement + Producer/Broker Operations

• Experience supporting a business development or sales organization through the entire sales cycle-from prospect identification and broker engagement through proposal development, finalist presentations and close.
• Comfortable managing broker/producer relationships, RFPs, proposals, presentations, sales materials and follow-up activities.
• Ability to anticipate what the sales leader needs rather than simply wait for assignments. .

Analytics + AI as a Commercial Advantage

• Strong analytical capabilities with genuine interest in using AI tools to analyze data, identify trends, build insights and improve sales effectiveness. Using both in-house AI tools as well as ChatGPT and Copilot.
• Ability to take complex medical claims/plan data and translate it into a compelling business story for brokers and employer health plans.
• Should be comfortable using tools such as Excel/Power BI/CRM analytics and emerging AI platforms to identify pipeline trends, opportunities, risks, utilization patterns and potential savings. Experience within Salesforce and/or Microsoft Dynamics.
• We are looking for someone who sees AI as a business-development accelerator, not simply an administrative tool.

Strategic Business Partner Who Can Help Win Business

• This is not purely an operations position. The ideal candidate will have the commercial instincts and confidence to partner directly with senior sales leaders.
• Ability to develop differentiated proposals, prepare broker-facing materials, analyze an employer's data and help formulate the "why us?" strategy.
• Strong communicator who can move comfortably between data/analytics and executive-level storytelling.

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance

For further information about BHS please see


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