Performance Media Associate (Paid Search)

Job Description

Job Description

Open position in St. Louis, MO; Portsmouth, NH; Kansas City, MO; or Columbia, MO. Hybrid work schedule.

Visa sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.

Overview:

The Performance Media Associate (Paid Search) is an entry-level position that supports the paid search team as they learn the ins and outs of paid search advertising. This individual is responsible for owning and driving certain internal-facing tasks as directed by senior members of the team. This role reports to the Associate Director, Paid Search & Social.

Essential Duties and Responsibilities (Other duties may be assigned)

Campaign Support

• Assist senior team members with paid search campaign development, including keyword research and ad copy development.
• Traffic paid search campaigns across all networks as directed by senior members of the team.
• Assist senior team members with daily budget management.
• Present optimization recommendations for paid search campaigns to senior members of the team. Execute on approved recommendations.

Reporting & Analytics

• Build and maintain Google Data Studio reports for all paid media clients.
• Responsible for pulling data for monthly reports for all paid media clients.

Growth & Operations

• Attend partner and vendor calls.
• Expected to grow understanding of paid search tactics and strategies.
• Expected to grow understanding of client management and proactive problem-solving.
• Performs other related duties as assigned.

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Knowledge of paid search platforms including Google Ads (Search, Display) and Microsoft Advertising (Bing) a plus. Google Ads certification is strongly encouraged.
• Knowledge of analytics platforms including Google Analytics, Google Data Studio, and Google Tag Manager a plus.
• Proficient with Microsoft Office Suite, Google Docs, Google Sheets, and Google Slides.
• Previous experience at an agency or internal marketing department a plus.
• Ability to adapt to and work in a fast-paced environment.
• Excellent written and verbal communication skills.
• Strong organizational skills.

Education & Experience

• 0–2 years of experience.
• Bachelor's degree or equivalent experience in a related field.

Total Perks Package

• The chance to be a part of a growing company and the next success story
• Amazing opportunities for career development
• Recognition programs
• Employee referral bonus
• Hybrid work schedule; 2 days in the office, 3 days working from home
• Fun and collaborative work environment
• Casual dress code
• Insurance Coverage (medical, dental, vision, life, and disability)
• 401(k) retirement plan, with employer 4% match
• Work/life benefits, including mental health and wellbeing support
• Flexible Time Off Policy
• Paid holidays, including agency soft closing Christmas Eve-New Year's Day
• Paid leave options, including sick leave, medical leave for self and family, and parental leave

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