Senior Product Manager- Media Hardware

Job Summary

We are seeking a dynamic and experienced Media Product Manager to join our hardware team at NetApp. In this role, you will be responsible for driving the development, launch, and lifecycle management of our media hardware products. You will work closely with cross-functional teams, including engineering, marketing, sales, and customer support, to ensure our products meet market demands and exceed customer expectations.

Job Responsibilities

• Product Development:

• Develop and execute the product strategy and roadmap for media hardware products.

• Conduct market research and competitive analysis to identify trends, opportunities, and customer needs.

• Define product requirements and specifications based on market insights and customer feedback.

• Collaborate with engineering and design teams to ensure timely and high-quality product development.

• Manage the product development lifecycle from concept to launch, ensuring alignment with business goals.

• Prioritize features and enhancements based on customer value and business impact.

• Go-to-Market Planning:

• Develop and execute go-to-market strategies, including product positioning, messaging, and pricing.

• Work with marketing and sales teams to create compelling product collateral, sales tools, and training materials.

• Drive product launches and coordinate cross-functional activities to ensure successful market entry.

• Customer Engagement:

• Engage with customers, partners, and industry experts to gather feedback and validate product concepts.

• Act as the voice of the customer within the organization, advocating for their needs and preferences.

• Monitor customer satisfaction and address any issues or concerns related to the product.

• Performance Monitoring:

• Track and analyze product performance metrics, including sales, market share, and customer feedback.

• Identify areas for improvement and implement corrective actions to achieve business objectives.

• Stay informed about industry trends and emerging technologies to ensure product competitiveness.

• Product Development:

• Develop and execute the product strategy and roadmap for media hardware products.

• Conduct market research and competitive analysis to identify trends, opportunities, and customer needs.

• Define product requirements and specifications based on market insights and customer feedback.

• Collaborate with engineering and design teams to ensure timely and high-quality product development.

• Manage the product development lifecycle from concept to launch, ensuring alignment with business goals.

• Prioritize features and enhancements based on customer value and business impact.

• Go-to-Market Planning:

• Develop and execute go-to-market strategies, including product positioning, messaging, and pricing.

• Work with marketing and sales teams to create compelling product collateral, sales tools, and training materials.

• Drive product launches and coordinate cross-functional activities to ensure successful market entry.

• Customer Engagement:

• Engage with customers, partners, and industry experts to gather feedback and validate product concepts.

• Act as the voice of the customer within the organization, advocating for their needs and preferences.

• Monitor customer satisfaction and address any issues or concerns related to the product.

• Performance Monitoring:

• Track and analyze product performance metrics, including sales, market share, and customer feedback.

• Identify areas for improvement and implement corrective actions to achieve business objectives.

• Stay informed about industry trends and emerging technologies to ensure product competitiveness.

Job Requirements

• Bachelor's degree in Engineering, Business, Marketing, or a related field; MBA is a plus.

• 15+ years of experience in product management, preferably in the hardware or technology industry.

• Strong understanding of media hardware products and market dynamics.

• Proven track record of successfully launching and managing products throughout their lifecycle.

• Excellent analytical, problem-solving, and decision-making skills.

• Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams.

• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.

Education

IC - Typically requires a minimum of 12 years of related experience.Mgr & Exec - Typically requires a minimum of 8 years of related experience.

Compensation:

The target salary range for this position is 183,600 - 272,800 USD. The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range. The range is based on 'On Target Earnings' (OTE) representing the total potential earnings, which is the sum of the base salary and potential commission earned when performance targets are achieved. Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off, various Leave options, employee stock purchase plan, and/or restricted stocks (RSU's). These offerings are subject to regional variations and governed by local laws, regulations, and company policies. We will provide detailed information about the specific benefits for your region during the recruitment process.

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We are all about helping customers turn challenges into business opportunity. It starts with bringing new thinking to age-old problems, like how to use data most effectively to run better - but also to innovate. We tailor our approach to the customer's unique needs with a combination of fresh thinking and proven approaches.

At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.

Equal Opportunity Employer:

NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.

Why You'll Thrive at NetApp

At NetApp, you won't wait for the perfect moment-you'll make it. The early planning, the extra thought, the bold idea that turns good into great: That's how our people operate and how we continue to push the boundaries of data infrastructure.

NetApp is the trusted partner for organizations transforming data into opportunity. As the only enterprise-grade storage service natively embedded in Google Cloud, AWS, and Microsoft Azure, we empower customers to run everything from traditional workloads to enterprise AI with unmatched performance, resilience, and security.

Our culture

We celebrate mold breakers, bold thinkers, and problem solvers. We reward initiative, impact, and ownership. We provide flexibility so you can balance professional ambition with your personal life. Here, differences are not just welcomed-they drive everything we do.

If you're ready to innovate, rise to the challenge, and own every moment - make your next move your best one. Apply now.