Product Manager — Media Platform
V-Soft Consulting Group, Inc.
Product Manager - Media Platform (Onsite) Primary Location: San Francisco, California Education and Experience
- Bachelor's degree in Business, Computer Science, or related field, or equivalent practical experience.
- 3-5 years of product management experience in marketing technology, media platforms, campaign management, or related digital environments.
- Understanding of owned media channels (email, SMS, push) and campaign execution workflows.
- Effective communication and stakeholder management skills.
- Experience with marketing automation platforms (Salesforce Marketing Cloud, Braze, or similar).
- Familiarity with campaign personalization, audience segmentation, and A/B testing tools.
- Experience with analytics tools for tracking media performance and campaign attribution.
- Campaign Execution Speed: Time from campaign creation to deployment, reflecting platform automation maturity.
- Delivery Accuracy: Percentage of committed media platform features shipped on time and at quality.
- Channel Delivery Rate: Successful delivery rate for owned media messages (email, SMS, push) across platforms.
- Media Platform Uptime: System availability for campaign execution and personalization engines.
- Write Features and decompose them into Epics with effort estimates, maintaining demand visibility for quarterly planning.
- Partner with Engineering on media platform integration, campaign automation tooling, and channel delivery infrastructure.
- Prepare delivery status inputs for the Sr. Manager of Media's review presentations. Surface risks and blockers through PWG escalation.
- Own delivery execution for assigned media platform features - from roadmap commitment through sprint delivery - across campaign tools, channel personalization, and media infrastructure.
- Track whether shipped media platform features improve campaign execution speed, personalization accuracy, and media performance metrics.
Vacancy posted 1 day ago
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