Graphic Designer, Digital and Multimedia
The Moorings Park Institute Incorporated
Job Description
Job Description
Graphic Designer, Digital & Multimedia
Moorings Park Communities is looking for a conceptual, visually sophisticated Graphic Designer, Digital & Multimedia who can turn brand and campaign strategies into compelling creative across print, digital and multimedia channels.
We are looking for someone who brings a creative point of view—not just technical proficiency—and can independently translate ideas into polished, premium visual storytelling.
If you are energized by developing ideas, extending campaigns across multiple formats, working with emerging creative technologies and bringing a strong visual perspective to the table, this could be your role.
This position is in Naples, FL - Remote work is available, with occasional on-site work in Naples.
Florida-based candidates are required.
What You’ll Do
- Bring campaigns to life. Translate marketing strategies, audience insights, campaign objectives and brand positioning into original visual concepts and cohesive creative across print, digital and multimedia channels.
- Create with a strong visual point of view. Apply sophisticated judgment in typography, composition, hierarchy, imagery, color, cropping and overall visual direction to produce polished, premium-quality work.
- Extend ideas across channels. Develop flexible creative systems that can move across advertising, direct mail, email, social media, web, presentations, signage and multimedia while maintaining a consistent visual story.
- Create and enhance visual assets. Use advanced Photoshop skills for professional retouching, compositing, image manipulation, color correction, and realistic image enhancement.
- Use emerging technology creatively. Leverage Generative AI and evolving creative technologies for concept development, image and multimedia creation, visual enhancement and content repurposing, refining outputs to achieve realistic and brand-appropriate results.
- Edit and repurpose multimedia. Adapt existing video, multimedia and creative assets for social, digital, web and other marketing applications to extend campaign reach and maximize the value of available content.
- Collaborate as a creative partner. Work closely with Marketing team members, writers and other contributors to shape campaign concepts, strengthen visual story telling and steward a cohesive Moorings Park Communities brand experience across channels.
- Deliver with production discipline. Prepare accurate, production-ready files for print and digital applications, maintain organized creative assets and workflows, and manage multiple assignments and deadlines with exceptional attention to detail.
What Success Looks Like
- Campaign strategies are translated into compelling visual concepts that require refinement—not step-by-step creative direction.
- Creative feels cohesive, polished and unmistakably aligned with the Moorings Park Communities brand across channels.
- One strong idea is thoughtfully extended across multiple formats rather than treated as a series of disconnected executions.
- Existing photography, video and creative assets are strategically repurposed to increase their value and reach.
- Emerging technologies, including Generative AI, are used thoughtfully to expand creative possibilities while maintaining realism and brand integrity.
- Creative assignments are organized, accurate and delivered on schedule with strong attention to production details.
What You Bring
- 3+ years of professional graphic design experience across print and digital channels preferred.
- A strong professional portfolio demonstrating conceptual thinking, sophisticated visual judgment, visual storytelling and polished execution across multiple creative formats.
- Advanced proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator and InDesign.
- Strong command of typography, composition, hierarchy, imagery, color and other principles of sophisticated visual design.
- Ability to interpret creative direction and marketing strategy and independently develop visual concepts and recommendations.
- Experience with, or demonstrated aptitude for learning, Generative AI and emerging creative technologies used for image, video and multimedia content development.
- Strong understanding of print production and digital-design requirements, with an eye toward how creative supports audience engagement and campaign performance.
- Curiosity and adaptability to stay current with evolving design practices, digital platforms, Generative AI and emerging creative technologies.
- Exceptional organization, attention to detail and the ability to manage multiple priorities and deadlines.
- Strong communication and collaboration skills, including the ability to present creative thinking and respond constructively to feedback.
- Experience creating images or videos with AI platforms, as well as hands-on video editing, is preferred.
Additional Capabilities We’d Value
- Video editing and content repurposing using Adobe Premiere Pro or comparable professional software.
- Motion graphics and Adobe After Effects.
- Photography with a strong eye for composition, lighting, framing and editorial image capture.
- Videography or on-location production experience, including camera operation, lighting, stabilization and professional audio.
- Familiarity with project-management, Digital Asset Management and collaborative workflow platforms.
- Basic HTML/CSS familiarity and an understanding of how creative assets are implemented across websites and digital platforms.
Why Join Moorings Park Communities
- Help shape the visual expression of one of the nation’s leading luxury Life Plan Communities.
- Join a collaborative Marketing team that values creative thinking, brand stewardship and strong execution.
- Work across a wide range of channels and formats, from premium print and direct mail to digital, social, web and multimedia.
- Explore emerging creative technologies and new ways to expand the quality, versatility and impact of visual content.
How to Apply
Please send:
- Your resume.
- A portfolio demonstrating print and digital marketing materials you personally designed is required
- A portfolio demonstrating conceptual campaign development, sophisticated visual design and examples of creative extended across multiple channels or formats.
- If available, examples of image manipulation, multimedia/video editing or AI-supported creative work.
This position is in Naples, FL - Remote work is available, with occasional on-site work in Naples. Florida-based candidates preferred.
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