Director of Product, News & Entertainment Growth
$207.4k - $278.1kThe Walt Disney Company
Job Posting Title:
Director of Product News & Entertainment GrowthReq ID:
Job Description:
Technology is at the heart of Disneys past present and future. Disney Entertainment and ESPN Product & Technology is a global organization of engineers product developers designers technologists data scientists and more all working to build and advance the technological backbone for Disneys media business globally.
The team marries technology with creativity to build world-class products enhance storytelling and drive velocity innovation and scalability for our are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers. We work with every part of The Walt Disney Companys media portfolio to advance the technological foundation and consumer media touch points serving millions of people around the world.
Here are a few reasons why we thinkyoudlove working here:
Building the future of Disneys media: Our Technologists are designing and building the products and platforms that will power our media advertising and distribution businesses for years to come.
Reach Scale & Impact: More than ever Disneys technology and products serve as a signature doorway for fans connections with the companys brands and stories. Disney. Hulu. ESPN. ABC. ABC Newsand many more. These products and brands and the unmatched stories storytellers and events they carry matter to millions of people globally.
Innovation: We develop and implement groundbreaking products and techniques that shape industrynorms andsolve complex and distinctive technical problems.
Product Managementis responsible fordriving the overall user experience feature strategies and concepts and engagement paradigms for Disney Entertainment & ESPNs global portfolio of consumer-facing streaming and digital products including Disney Hulu ESPN ABC ABC News Nat Geo Marvel and Star Wars.
We are looking for a Director News & Entertainment Growth Products to lead the product strategy across user journey messaging and algorithmic consumer experiences to drive acquisition and retention across the News & Entertainment portfolio. This role reports to the VP of Product Management News & Entertainment and leads a team of product managers.
You will define the vision and roadmap for the growth that powers how we understand and drive user reach engagement and retention for our audiences from advancing our lifecycle messaging to optimizing more direct relationships for our users and so much more. This is a high-impact high-visibility role at the intersection of consumer experience engineering data science programming & editorial and marketing.
Responsibilities
Define the long-term product vision roadmap and OKRs for growing reach and deepening engagement to drive loyalty across the News & Entertainment portfolio
Lead and develop a team of product managers; provide coaching career development and clear direction
Drive the strategy for driving direct 1:1 relationships with users enabling more relevant and engaging content experiences for our audiences across brands that drive our OKRs around habituation and stickiness
Oversee audience messaging across email push and in-app channels across portfolio so our users get the right messages and the right time - whether those messages are editorially-driven or programmatic
Lead development of personalized consumer experiences across our product suite to deepen relevance
Define how we use data signals in our user experiences to improve targeting timing and relevance and drive users further into their user journey
Evolve our experimentation culture across News & Entertainment in partnership with our Platform teams making it easier for teams to test learn and iterate quickly
Identify and prioritize cross-brand needs across the portfolio advocating for the infrastructure investments that enable better product decisions
Partner closely with cross functional teams internal to Disney Entertainment & ESPN Technology and Product as well as end creative stakeholders
Basic Qualifications
12 years of product management experience with a track record of leading complex cross-functional initiatives
Background in consumer products at scale ideally worked in news products or storytelling experiences
Proven experience managing and developing teams of product managers
Deep expertise in driving product acquisition and retention strategies and experience in driving growth through key levers i.e. personalization experimentation and A/B testing CRM/lifecycle messaging or data products
Strong analytical instincts you define KPIs understand data and make decisions grounded in evidence
Demonstrated ability to define and execute product strategy in ambiguous high-stakes environments
Exceptional communication and influence skills; comfortable navigating complex matrixed organizations
Experience in consumer digital media streaming or entertainment
Passion for news entertainment or media and creating transformative user experiences at scale
Education
Bachelors degree required; any field of study considered
Job Posting Segment:
Product ManagementJob Posting Primary Business:
PM - News & Ent ProductPrimary Job Posting Category:
Product Management TechEmployment Type:
Full timePrimary City State Region Postal Code:
New York NY USAAlternate City State Region Postal Code:
USA - CA - 1200 Grand Central AveDate Posted:
Required Experience:
Director
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