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Senior Director, Advertising and Data Monetization

$202k - $352k

Verizon

Senior Director, Advertising and Data Monetization Basking Ridge, New Jersey / New York, New York Job ID: r-1096807 Apply prior to the end date: July 25, 2026 We are building a next‑generation advertising and data monetization business. Join us as a visionary Senior Director overseeing a newly formed division with cross‑functional leadership across Product & Ad‑Tech, Go‑To‑Market (Sales), and Commercial Performance & Execution. This role defines strategy, drives revenue growth, oversees technical integrations, and ensures operational excellence across all advertising initiatives. What you'll be doing: Cross‑Functional Leadership: Direct and mentor a team of 9 FTEs, including the Head of Ad Product & Partnerships, Head of Media Sales, Director of Ad Operations & Yield, and their respective teams (Integration Engineers, Client Partners, and Campaign Managers). Strategic Vision: Own the overarching business strategy for Verizon’s ad products, including premium lock‑screen inventory, digital OOH, and owned properties. Go‑To‑Market & Revenue Growth: Oversee the development of the GTM strategy and support the Head of Media Sales in securing foundational alpha/beta advertisers with major advertising holding companies and tier‑1 brands. Product & Technical Oversight: Guide the Product and Engineering teams in managing critical third‑party vendor relationships (e.g., Glance) and building privacy‑first ad solutions like clean‑room integrations. Commercial Performance: Ensure the team effectively manages yield, pricing strategies, and inventory flow to maximize revenue without cannibalizing premium core placements. Executive Alignment: Act as the primary liaison between the advertising division and broader Verizon leadership, collaborating heavily with Data Strategy, Legal/Privacy (CPNI), and core telecommunications business units. Required Qualifications: Bachelor’s Degree or equivalent years of experience; a Master’s Degree highly preferred. Minimum of 10–12+ years of progressive leadership experience in ad‑tech, media sales, digital advertising, or retail media networks. Proven experience managing cross‑functional leaders and building high‑performing teams from the ground up (zero‑to‑one). Deep understanding of the mobile advertising ecosystem, programmatic architecture, data clean rooms, and digital yield management. Strong executive presence with a track record of driving multi‑million dollar revenue growth and managing enterprise‑level vendor relationships. Ability to navigate and lead within a complex, highly matrixed corporate environment. Where you’ll be working In this hybrid role, you will have a defined work location that includes working from home and a minimum of three days per week in the office, as specified by your manager. Employees are responsible for maintaining compliance with hybrid work policies. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics. Benefits and Compensation Our benefits are designed to help you move forward in your career and in areas of your life outside of Verizon. Health and wellness benefit options include medical, dental, vision, short and long‑term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, up to 8 company‑paid holidays per year and up to 6 personal days per year, paid parental leave, adoption assistance, tuition assistance, and other incentives. The salary will vary depending on your location and confirmed job‑related skills and experience. This is an incentive‑based position with the potential to earn more. For part‑time roles, compensation will be adjusted to reflect hours. The annual salary range for the location(s) listed on this job requisition based on a full‑time schedule is: $202,000.00 – $352,000.00. #J-18808-Ljbffr Verizon Communications

Vacancy posted 2 days ago
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