Go-to-Market Advisor (U.S.) - For AI Tools Serving SMBs

Go-to-Market Advisor (U.S.) – For AI Tools Serving SMBs

We’re an AI design tool built to serve small and medium businesses across the U.S., with early focus on sectors like food & beverage, retail, and e-commerce. We need a hands‑on advisor who understands the diverse realities of SMBs—not only to help shape our strategy, but to actively help us enter the market and grow.

Responsibilities

• Refine our messaging to clearly communicate value across different SMB segments, from local shops to online sellers.
• Develop a practical launch & growth plan tailored for the U.S. SMB market.
• Open doors and make connections to potential early users, key influencers, niche communities, or strategic partners in relevant verticals.
• Provide grounded feedback on marketing campaigns, content, and outreach approaches based on real-world experience.

Qualifications

• Has direct experience marketing or selling to U.S. SMBs, with insight into their daily operations and decision-making.
• Is a practical executor—able to move from strategy to action, whether that’s making an intro, co‑drafting an email, partnering with influencers, or planning a campaign.
• Brings a relevant network and is willing to leverage it thoughtfully to create early momentum.
• Is U.S.-based and has an authentic feel for local business culture, trends, and communication styles.
• Thrives in a fast‑paced, collaborative environment where outcomes matter most.
• Experience or connections within specific SMB verticals like e-commerce, food service, or retail.
• Familiarity with the design, marketing tech, or AI tool space.
• High proficiency in Chinese.

Employment Information

• Seniority level: Not Applicable
• Employment type: Part‑time
• Job function: Marketing
• Industries: Technology, Information and Media