Merchandiser

The Merchandiser, Reebok Vector, is responsible for developing and executing merchandising strategies across multiple retail channels, including Off-Price, Clubs, Better Department Stores, and Specialty.

This role translates brand strategy, consumer insights, market intelligence, and business performance into commercially relevant product opportunities, seasonal assortment architecture, and actionable merchandising plans.

Working in close partnership with Design, Sales, Planning, Product Development, Trend, Sourcing, and R&D, the Senior Merchandiser will help define category priorities, channel differentiation, product positioning, pricing architecture, and seasonal product flow.

The ideal candidate combines strong product instincts with analytical discipline, commercial judgment, and the ability to translate strategic opportunities into clear product direction. This individual must be comfortable operating across diverse distribution channels, balancing brand integrity, consumer relevance, and financial objectives while contributing to the continued development of a more disciplined, insight-led merchandising function.

Responsibilities:

• Market Intelligence & Consumer Insights: Analyze market trends, consumer behavior, competitive assortments, and retail performance to identify emerging product opportunities. Evaluate the competitive landscape across distribution channels, with particular emphasis on category, silhouette, fabrication, price/value positioning, and consumer relevance. Translate findings into actionable merchandising recommendations.
• Strategic Merchandising Direction : Develop and execute seasonal merchandising strategies aligned with Reebok's brand positioning, business objectives, and channel priorities. Identify growth opportunities, product gaps, and areas of underperformance. Partner with Sales and Planning to evaluate key performance indicators and translate business results into informed product decisions.
• Channel & Assortment Architecture: Develop differentiated assortment strategies across Mass, Off-Price, Clubs, Better Department Stores, and Specialty channels. Establish category priorities, product roles, assortment breadth and depth recommendations, and channel-specific product positioning. Ensure assortments maintain brand consistency while addressing distinct retailer and consumer needs.
• Seasonal Line Planning & Product Strategy : Develop comprehensive seasonal merchandising and line plans outlining category priorities, key silhouettes, product flow, pricing architecture, and core versus seasonal product opportunities. Partner with Design to ensure product development supports defined merchandising objectives, consumer needs, and commercial opportunities.
• Product Briefing & Development Alignment : Translate market intelligence, consumer insights, retailer needs, and merchandising strategies into actionable product briefs. Partner with Design, Trend, Product Development, Sourcing, and R&D to align on product objectives, target retail positioning, fabrication opportunities, and development priorities early in the seasonal process.
• Product Assortment Evaluation & Editing : Partner with Design to evaluate seasonal assortments throughout the development process. Identify product gaps, redundancies, and opportunities for differentiation. Provide commercially informed recommendations regarding product selection, category balance, pricing, and assortment refinement while supporting brand integrity and creative direction.
• Product Performance & Lifecycle Management : Evaluate product performance in partnership with Sales and Planning, leveraging sell-through, sales velocity, margin, and other relevant metrics. Identify opportunities to maximize successful products, improve underperforming assortments, and inform future seasonal decisions. Recommend strategies for product continuation, evolution, expansion, or exit.
• Key Account & Retailer Collaboration: Partner with Sales and Design in key account meetings to present merchandising strategies, gather retailer feedback, and identify product opportunities. Translate customer insights into actionable assortment recommendations while balancing retailer-specific needs with broader brand and channel objectives.
• Special Make-Up (SMU) & Channel-Specific Programs: Identify opportunities for retailer-exclusive and channel-specific product programs that address assortment gaps and support profitable growth. Evaluate opportunities for scalability, product differentiation, and alignment with the broader Reebok Vector assortment strategy.
• Cross-Functional Collaboration & Calendar Alignment: Collaborate with Design, Sales, Planning, Product Development, Trend, Sourcing, R&D, and Marketing to support seasonal merchandising execution. Communicate product priorities, participate in milestone reviews, and ensure merchandising deliverables align with development calendars, retailer requirements, and business objectives.
• Merchandising Presentations & Communication: Develop and present seasonal merchandising strategies, assortment plans, market intelligence, and product performance insights to internal leadership and cross-functional partners. Clearly articulate merchandising recommendations, business rationale, product opportunities, and strategic trade-offs.
• Sample & Market Readiness: Partner with Design and Product Development to establish sample priorities aligned with seasonal merchandising objectives, key account presentations, and market deadlines. Support assortment readiness and product evaluation while Product Development maintains responsibility for sample execution and tracking.

Qualifications:

Experience : 7–10+ years in apparel merchandising, with demonstrated ownership of seasonal

assortments

Industry : Athletic apparel, sportswear, lifestyle, or licensed branded apparel strongly preferred

Distribution: Demonstrated experience across multiple wholesale retail channels

Merchandising : Proven ability to develop line plans, assortment architecture, category strategies, and pricing recommendations

• Analytical: Ability to interpret POS, sell-through, margin, and competitive data into actionable decisions
• Product: Strong understanding of fabrics, fit, silhouettes, construction, and price/value relationships
• Leadership: Ability to influence cross-functional partners without direct reporting authority
• Systems: Advanced Excel and presentation skills; PLM experience preferred

Annual salary range starting at $100,000+

The disclosed salary range is commensurate with experience and does not reflect the total compensation package. Our associates have access to other valuable benefits that our Human Resources team is happy to share with candidates during the interview process.