Creative Strategist (M&ERetail)
$115.5k - $161.7kReddit is a community of communities. Its built on shared interests passion and trust and is home to the most open and authentic conversations on the internet. Every day Reddit users submit vote and comment on the topics they care most about. With 100000 active communities and approximately 130 million daily active unique visitors Reddit is one of the internets largest sources of information. For more information visit .
Reddits KarmaLab is the creative engine behind the Global Sales Organization helping brands show up on Reddit in ways that feel authentic to the platform while driving real business impact. As Reddits in-house creative strategy team KarmaLab partners closely with Sales Marketing Product and advertisers to develop campaigns creative strategies and storytelling that connect brands with Reddit communities.
Were looking for a Creative Strategist to support Reddits growing M&E and Retail business. This person will help shape creative strategy for advertisers while partnering across Sales Product and Marketing teams to translate business challenges into culturally resonant Reddit ideas that drive impact.
Location : Hybrid in Los Angeles
What Youll Do:
- Lead the development of insight-driven creative strategies and campaign concepts that solve complex marketing challenges and help advertisers show up authentically on Reddit
- Serve as a trusted creative consultant and Reddit platform expert developing a deep understanding of clients business needs and recommending solutions most likely to drive performance
- Partner proactively with Sales Measurement and cross-functional teams on pitches RFPs presentations workshops and strategic client engagements
- Develop strong relationships with agency and client creative decision-makers influencing campaign development early in the planning process
- Turn successful work into repeatable strategies frameworks narratives and best practices that can be adopted across multiple verticals and broader KarmaLab team
- Navigate ambiguity and competing priorities independently identifying the signals that matter and translating them into clear actionable next steps
What You Bring:
- Understanding of performance-driven advertiser ecosystems
- Deep understanding of Reddit internet culture and community-driven platforms with the ability to translate that knowledge into effective client strategies
- Exceptional storytelling presentation and communication skills for a range of internal and external audiences
- Experience partnering with Sales Measurement and cross-functional teams in to drive business growth
- Ability to navigate ambiguity and develop compelling creative strategies in fast-moving environments
- Experience using research market trends client feedback and campaign performance to inform creative recommendations
- Ability to independently manage complex projects timelines stakeholders and presentation development in an evolving environment
- A portfolio demonstrating insight-driven strategy creative thinking and measurable client impact
Qualifications:
Minimum
- 4 years of experience in advertising media social PR or creative strategy
- Experience building and pitching strategy-led presentations to clients
- Strong understanding of brands agencies and media/platform ecosystems
- Ability to manage multiple projects simultaneously
- Proficiency in Google Slides
Preferred
- Creative Strategy or platform experience at a social mobile or advertising technology company
- Experience supporting Media & Entertainment (M&E) and Retail advertisers with a focus on performance-driven growth strategies
- Agency media or integrated marketing experience
- Experience writing professionally for digital or social platforms
Benefits:
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Paid Volunteer Time Off
- Generous Paid Parental Leave
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary this job is eligible to receive equity in the form of restricted stock units and will also be eligible to receive a commission. Additionally Reddit offers a wide range of benefits to U.S.-based employees including medical dental and vision insurance 401(k) program with employer match generous time off for vacation and parental leave. To learn more please visit provide greater transparency to candidates we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function level and country location benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including skills depth of work experience and relevant licenses/credentials and may vary from the amounts listed below.
The base salary range for this position is:
$115500 - $161700 USD
In select roles and locations the interviews will be recorded transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording transcription and summarization prior to any scheduled interviews.
During the interview we will collect the following categories of personal information: Identifiers Professional and Employment-Related Information Sensory Information (audio/video recording) and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information including our retention of it please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If due to a disability you need an accommodation during the interview process please let your recruiter know.
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