TikTok Shop - Methodology & Strategy Operations Expert

Responsibilities With the rapid expansion of TikTok Shop's business in the US market, the Marketing & Methodology team supports the platform’s e-commerce growth by building standardized marketing frameworks, data-driven methodologies, and scalable go-to-market best practices. The team bridges strategic methodology with marketing execution, enabling cross-functional teams to make consistent decisions, optimize resource allocation, and drive high-impact, sustainable growth across markets and categories. Develop general merchant operation methodologies and industry-specific solutions. Evaluate merchant performance through data analysis, merchant research, and hands-on case follow-ups, and distill scalable e-commerce operating methodologies for the US market to guide merchants in achieving business results at different growth stages. With the goal of helping merchants acquire traffic and improve operational performance, lead key strategic initiatives such as creator matching, merchant-generated content, and search, recommendation, and marketplace operations. Identify key operational metrics, build a high-quality best-practice case library, and drive broad adoption and education among US merchants. Build localized training and curriculum systems, and drive methodology education and enablement for merchants, improving overall merchant satisfaction on TikTok Shop. Drive the productization of merchant operation methodologies and solutions, including but not limited to data products, operational tools, and marketing tools, to improve merchant efficiency at scale. Qualifications Minimum Qualifications: Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field. 5+ years of experience in research-driven roles within content-driven e-commerce, including strategy research, central strategy teams, business analytics, or roles focused on scaling operating models through data and insights. Preferred Qualifications: Strong research, analytical, and abstraction capabilities, with the ability to identify merchant operating patterns, uncover underlying drivers of performance, and synthesize insights into structured, scalable methodologies; deep understanding of the e-commerce value chain. Excellent cross-functional collaboration and influence skills, with a strong sense of ownership and strategic perspective; ability to work closely with product, marketing, and industry operations teams to translate research insights into frameworks, tools, and scalable solutions. About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We\'re resilient and embrace challenges as they come. By constantly iterating and fostering an Always Day 1 mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at Job Information For Pay Transparency: Compensation Description (Annually) The base salary range for this position in the selected city is $115520 - $273600 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues; 2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and 3. Exercising sound judgment. #J-18808-Ljbffr TikTok