Digital Marketing Specialist

The ideal candidate will be responsible for creating and executing our digital marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams, especially pertaining to social media and content creation. You must have a strong marketing background with excellent communication skills, digital expertise and attention to detail. Responsibilities Define and execute the marketing and communication activities according to our marketing plan, location, clientele, and brand identity Utilize social media and content creation to build brand awareness, promote services, and create engagement Coordinate with Sales Manager and sales team to carry out activities, including events and promotions to generate lead Manage the website and social media profiles of the company Inform clients and prospects of services through creative marketing strategies Take creative control and management of campaigns, designs, and digital marketing effort Track performance of all marketing campaigns Qualifications Bachelor's degree or equivalent experience 3+ years' experience in marketing and management Ability to multi-task, collaborate, think creatively, and balance priorities Strong verbal, written, and organizational skills