Marketing Associate

Overview
The Marketing Associate supports Credit Union marketing initiatives by coordinating and executing a broad range of marketing activities. Responsibilities include managing routine marketing operations, coordinating materials, and compiling basic reporting while escalating complex or non-routine issues to appropriate team members.
GREENSTATE CULTURE:
At GreenState, our purpose is to create lasting value for our members, our communities, and one another. We empower our teams to create opportunities that strengthen financial well-being, transform lives, and enhance the vitality of the communities we serve. We know our success—now and in the future—is deeply rooted in fostering an engaging, diverse, and inclusive workplace where everyone knows they matter, their work makes an impact, and their everyday commitment to living our values is what brings our mission to life.
Pay range for this hourly position is $26.02 - $30.42/hr with a progressive benefits package.
Responsibilities
Performs essential duties and responsibilities in the following areas which may include but are not limited to those listed and are subject to change.
* Adheres to the Credit Union's core values and Service Standards in conducting GreenState's mission and vision.
* Demonstrates a positive member service (internal and external) focus at all times.
* Demonstrates teamwork in all interactions with coworkers and in the completion of all duties and responsibilities.
* Ensures confidentiality of member information.
* Supports a diverse and inclusive work environment.
* Support branch and departmental requests for advertisements, signage, collateral, and displays; assists with creation and distribution of materials in alignment with marketing standards.
* Assist with ordering and maintaining inventory of promotional items; support storefront updates and coordinate with vendors as needed.
* Provide support for the production, proofing, and distribution of marketing campaigns and materials to meet project timelines.
* Compile marketing and demographic data; assist with target market initiatives and prepare routine reports.
* Partner with the graphic designer to support development of images and videos for branch displays and the website; maintain scheduling of content.
* Maintain social media accounts by posting approved content, monitoring engagement, and identifying trends; shares observations and suggestions with leadership.
* Support updates to the website by implementing assigned changes and reviewing content for accuracy and consistency.
* Assist with documenting marketing campaigns and maintaining related compliance materials.
* Track marketing activity and prepares reports on campaign performance for leadership review.
* Support bonus and referral campaigns by responding to routine inquiries and maintaining tracking records; escalates issues as needed and coordinates with IT for support.
* Conduct audits to help ensure branches are using current materials and adhering to guidelines; refer inconsistencies for resolution.
* Participate in community service organizations and/or Credit Union-sponsored events annually.
* Perform other marketing support duties and special projects as assigned.
Qualifications
* Bachelor's degree in marketing, business, or a related field, or an equivalent combination of education, training, and experience.
* Minimum of 1 year of relevant work experience.
* Basic knowledge of social media platforms and marketing concepts.
* Proficiency in Microsoft Office; familiarity with marketing or content tools preferred.
* Strong organizational, communication, and attention-to-detail skills.
* Ability to manage multiple tasks and meet deadlines within established processes.
* Ability to follow workflows and escalate issues as needed.
* Effective interpersonal skills for working with internal teams and vendors.
* Ability to support routine reporting and maintain accurate records.
* Demonstrate a strong willingness to learn and adapt in a fast-paced environment
* Show initiative in developing new capabilities, adapting to changing priorities, and supporting team goal.
* Must be bondable.