Industry Assistant/Associate Professor of Digital Marketing and Media

Position Summary The Katz College of Science and Health—the largest graduate school at Yeshiva University with 1300 master’s and doctoral students— is seeking an Industry Professor of Digital Marketing and Media to join the newly forming Graduate Technology Management and Entrepreneurship Department, which enrolls 350 graduate students annually. The MS in Digital Marketing and Media is an industry-driven, project-based degree with a distinct focus on the power of digital media and social drivers of behaviors. This unique master’s degree arms students with essential media, design, communication, behavioral, analytical, technical, and research skills. They learn evidence-driven strategies for identifying and segmenting markets, reaching and engaging potential consumers, and converting them into loyal customers. Furthermore, they master in-demand strategies for social media, SEM, SEO, mobile, email, content, and video, including emerging trends in AI, making this space more efficient and disruptive. Responsibilities Reporting to the Director of the MS in Digital Marketing & Media Develop and teach graduate courses in a range of related topics, on-campus and online Develop and supervise capstone and research projects Support a school-wide initiative incorporating AI content into all Digital Marketing and Media courses, thus maintaining the relevancy of the program in today’s modern media ecosystem Advise graduate students on trends in the field, future employment, and academic success Build industry relationships and partnerships Support the growth and development of the adjunct faculty Support the growth of the program by collaborating with the admissions staff, spearheading relevant networking initiatives, and serving on committees Other duties as assigned This position is on-campus and includes teaching evening and online courses. Qualifications Master’s degree; PhD in related discipline preferred Minimum 5 years relevant industry experience, such as AI in the digital marketing and media space, marketing high-tech and innovative products, and new product launches A strong industry network that can be leveraged to build the brand and reputation of the school, as well as to source internships and jobs for students Demonstrated track record of excellent teaching Ability to develop impactful and engaging coursework using cutting‑edge technologies Application Instructions Please upload a cover letter, CV, and a list of three references. Salary 135,000 - 155,000 Equal Employment Opportunity Yeshiva University is an equal opportunity employer committed to providing employment opportunities to all employees and candidates without regard to race, color, age, sex, national origin, disability status, or any other characteristic protected by federal, state, or local laws. #J-18808-Ljbffr Yeshiva University