Sales Coordinator

About MRAA: The Marine Retailers Association of the Americas (MRAA) is the only organization exclusively dedicated to the success of marine retailers across North America. Through market data, expert guidance, and practical solutions, MRAA equips boat retailers with the training, certification, advocacy, and tools they need to run stronger businesses and deliver better experiences for boating customers. From Capitol Hill to the dealership floor, MRAA fights for the industry's future and strengthens the entire marine ecosystem. As a member of our team, you'll play a direct role in helping us deliver on this mission. Our values guide how we serve our industry, our members, and our team: Authenticity Accountability Leadership Drive Role Description: The MRAA Sales Coordinator supports the MRAA Sales Team’s efforts to grow MRAA’s retail (dealer) membership and industry Partner membership. This position coordinates new dealer member and product sales activity and the handoff of new dealer members to MRAA’s Member Success Team; supports new Partner member and product sales, post-purchase account setup and onboarding; and serves current Partner members through ongoing relations, deliverable fulfillment and Dealer Week exhibitor support. Success in this role comes from the interest in a sales career by growing relations with members and prospects, maintaining accurate data and reporting, timely internal and external communications, tracking performance metrics and system analytics, and keeping deliverables and documentation organized. This position reports to and supports goals set by the Senior Director of Revenue Operations. 1) Key Result Area: New Retail (Dealer) Member Sales Support and Member Success Handoff. My role in this area will be successfully completed when: I have supported the Sales Team’s new dealer member sales efforts by tracking outreach, assembling follow-up materials, and keeping opportunity records current in HubSpot, YM and eShow platforms. I have tracked leads from marketing initiatives, events and inbound inquiries, recorded them in MRAA’s systems, and routed them to the appropriate salesperson in a timely manner. I have processed new dealer membership sales accurately and promptly, including invoicing, payment confirmation and the creation of a complete and accurate member record. I have executed MRAA’s handoff process for every new dealer member, delivering complete and accurate account information to the Member Success Team within the agreed timeframe so that onboarding begins without delay. I have coordinated with the Member Success Team so that the transition from sale to onboarding is seamless from the new member’s perspective, and have resolved any open sales-related items that surface during that handoff. I have managed and tracked accounts receivable, outstanding invoices and expired accounts, and informed the appropriate team members to initiate next steps in the process. 2) Key Result Area: New Partner Member Sales Support, Account Setup and Onboarding. My role in this area will be successfully completed when: I have supported the Sales Team’s Partner member and sponsorship sales efforts by preparing prospect research, proposals, contracts, agreements and follow-up communications, and by keeping the partner sales pipeline accurately recorded. I have conducted timely, professional outreach and communications with Partner prospects in support of the Sales Team, and have responded to inbound partner inquiries promptly. I have completed post-purchase account setup for every new Partner member, including collecting marketing materials, logos and content, updating online partner and member listings, and entering all contracted deliverables into MRAA’s tracking systems. I have delivered a consistent onboarding experience for new Partner members and their teams, including structured, planned and timed communications that introduce their benefits, deliverables, deadlines and points of contact. I have ensured that Partner program deliverables in MRAA’s processes and contracts are received, distributed to the appropriate departments and fulfilled on schedule. I have engaged new Partner members early in the relationship so that they understand how to use their benefits and are positioned for renewal. 3) Key Result Area: Current Partner Relations, Engagement and Dealer Week Exhibitor Support. My role in this area will be successfully completed when: I have served as a day-to-day point of contact for current Partner members, responding to questions and requests quickly, professionally and accurately. I have proactively sought to discover and deliver on Partner member needs, and have communicated Partner benefits and opportunities in a manner that drives higher levels of engagement and supports renewal. I have created, tracked and kept up to date lists of current Partners and Dealer Week sponsors/exhibitors, including contact details and the timeline of deliverables for every level, at all times. I have coordinated and tracked the receipt of Partner and Sponsor deliverables (i.e. ads, logos, content, etc.), maintained the Partner deliverables tracker, and reported results and analytics back to Partners and the Sales Team. I have supported Dealer Week exhibitors and sponsors before, during and after the event, including deadline and logistics communications, coordination with the Events Team, and assistance with technical or user challenges experienced during exhibitor and sponsor registration. I have developed and maintained strong relationships with industry partners by providing outstanding customer service that includes occasionally going above and beyond expectation. I have supported the Sales Team in retaining and upgrading current Partners by tracking renewal dates, flagging at-risk accounts and preparing renewal and upgrade materials. 4) Key Result Area: Sales Operations, Data and Administration. My role in this area will be successfully completed when: I have helped to maintain clean and accurate records for current Partners, dealer members and prospects across multiple databases (YM, HubSpot and eShow). I have maintained accurate, ongoing records of partner account activity — including contract terms, deliverable status and renewal dates — and produced up-to-date reporting for the Sales Team. I have acted as a liaison between the MRAA Sales and Marketing teams to support campaigns and communications that nurture prospects and current Partners toward doing business with MRAA. I have supported the Sales Team with ongoing sales-related tasks, mailings, outreach campaigns and programs where appropriate. I have answered the MRAA main line phone and addressed general calls from members, partners, industry stakeholders, prospects and vendors, and connected them with the appropriate staff. Responsibility for Key Performance Metrics Percentage of assigned follow-ups completed by the due date Percentage of Partner onboarding communications sent according to schedule Percentage of required logos, content, contacts, and marketing materials collected from partners by deadline Percentage of exhibitor and sponsor milestone communications sent on time Percentage of exhibitor records complete by established event deadlines Average response time for exhibitor registration issues Integrity and Accountability Collaborate with and support fellow Sales, Member Success and Marketing team members to achieve Revenue Operations Team goals. Crosstrain on select Sales teammates’ responsibilities to broaden skills and ensure all Sales Team needs are met when a team member is absent. Partner closely with the Member Success and Marketing Teams to ensure a seamless member and partner experience across the full lifecycle, from first contact through onboarding, engagement and renewal. Perform other duties as assigned by MRAA’s Leadership Team to support strategic objectives. Required Skills/Experience: Highly organized. Leverage systems to keep projects, timelines and details on track. Detail-oriented with high-level of accuracy in execution. Reliable with high-level of accountability. Able to manage multiple tasks with ability to quickly shift priorities without losing momentum. Able to work across multiple tech platforms, databases and CRM systems. Quick learner and adaptable to new tools, processes and workflows. Anticipate needs and proactively find solutions. Able to communicate quickly and effectively. Provide prompt and professional customer service to all. Preferred Experience College degree, associate’s degree, certification and/or equivalent on the job training 1-2 years on the job experience in a sales support, sales coordination, account coordination, customer success or project coordinator role. Previous experience working with a membership business or Association. Previous experience or an interest to work within the marine industry. Previous experience coordinating projects, deliverables, timelines and communications. Previous experience supporting sponsors, exhibitors or advertisers for a trade show, expo or conference. Previous experience supporting a sales team, including pipeline tracking, contracts and deliverable fulfillment. Software and Tools: Required: Microsoft software, primarily WORD, Excel, PowerPoint, Teams Preferred Experience: HubSpot, YourMembership (YM), Zoom Webinars, AI models (CoPilot and Claude) Salary Range $55,000 - $65,000 Healthcare, dental, and vision insurance, life insurance, disability, HSA/FSA, and professional development opportunities. Paid time off, holidays, and sick leave Work from home Fridays and Summer work hours 15 additional work from home days per year Work Arrangement: Location (on-site) Standard work hours are 8:30 AM - 5:00 PM 7225 Northland Dr N #110 Employment classification Full-time, non-exempt MRAA is an Equal Employment Opportunity (EEO) employer. #J-18808-Ljbffr