Senior Manager, Publicity
$129.9k - $185.6kTubi
About the Role:
Tubi is looking for a Senior Manager Publicity to help lead publicity across our distinct slate of Tubi Originals including movies series and creator-led content. Were looking for an experienced entertainment publicist who knows the traditional publicity playbook inside and out and who also knows when to throw it out and start from scratch.
The ideal candidate will develop earned strategies that turn titles talent and creators into cultural moments finding the story audience insight or unexpected idea that can make something travel well beyond a traditional launch cycle. This person should be equally credible in a room with talent and their representatives on the ground at a major industry event and around a table developing an unconventional idea designed to get fans talking and press reporting.
The right candidate has deep entertainment relationships and excellent talent instincts but their view of publicity extends beyond junkets premieres and red carpets. They are curious about creators fandoms internet culture and the new places and people shaping entertainment conversation. They will work closely with teams across Content Creator Integrated Marketing and International as well as talent creators representatives producers and external agency partners.
This is a hybrid role based out of our Los Angeles or New York City office. You must be willing to travel to our office 2-3 days/week.
What Youll Do:
- Develop and lead publicity strategies across Tubi Originals including movies series and creator-led content from early positioning through launch and beyond.
- Find the idea at the center of each campaign: the audience truth cultural conversation or earned hook that can make a title or creator matter beyond its launch on Tubi.
- Build campaigns that combine excellent entertainment-publicity fundamentals with unexpected earned ideas fan participation creator / cultural partnerships and opportunities outside traditional entertainment media.
- Lead talent relations strategy across Tubis slate working closely with talent creators representatives and producers and serve as a trusted credible partner in both everyday and high-stakes moments.
- Represent Tubi and support creative executives and talent at major industry and cultural moments including awards festivals premieres and other high-profile events.
- Lead media strategy across entertainment culture consumer creator economy and other relevant verticals maintaining deep relationships while continually expanding the universe of voices that can make a Tubi story travel.
- Work closely with Tubis Creator team to develop publicity approaches that recognize creators as their own media ecosystems and communities not simply another category of talent.
- Partner across Content Creator Brand and Social to identify ideas that can begin in publicity but travel across channels (or begin somewhere else and become an earned-media opportunity).
- Spot conversations emerging talent fandom behavior and cultural shifts early enough for Tubi to participate meaningfully rather than chase them.
- Counsel senior executives talent and creators with confidence and strong judgment including in sensitive or fast-moving situations.
- Lead external publicity agencies setting clear strategy and pushing partners beyond expected tactics and media lists.
- Develop sharp messaging briefing materials press materials and executive / talent preparation.
- Manage and mentor junior members of the Publicity team and help raise the creative and strategic bar across the function.
Your Background:
- 7 years of entertainment publicity and communications experience with significant experience across streaming television film and / or creator-led entertainment.
- Deep relationships across the entertainment ecosystem including media talent representatives producers and industry partners.
- Exceptional talent-relations instincts and significant experience advising preparing and staffing senior executives and talent at major industry moments.
- A proven ability to develop publicity campaigns that earn attention beyond the traditional entertainment publicity cycle.
- Strong cultural instincts and genuine curiosity about creators fandom internet culture and how entertainment discovery and conversation are changing.
- The ability to move fluidly between Hollywood and broader culture: understanding the conventions and relationships of the industry without being constrained by them.
- Excellent judgment and the confidence to counsel senior stakeholders in high-pressure or ambiguous situations.
- Exceptional written and verbal communication skills.
- Experience leading agencies and managing or mentoring junior team members.
- A strategic thinker who loves ideas but is equally rigorous about execution.
- Someone who asks why would anyone care before whats the press plan
What Success Looks Like
You become a senior trusted leader within Tubis Publicity team: someone our executives talent creators and partners want in the room and someone we trust to independently lead our most important campaigns.
You bring the relationships judgment and polish of a seasoned entertainment publicist without defaulting to the conventions of traditional entertainment publicity. You know when a junket premiere or major profile is exactly the right answer and when the better answer is something nobody has tried yet. You help us earn attention in ways that feel unmistakably Tubi: fan-first culturally alive unexpected and built for how entertainment travels today.
#LI-MJ1
#LI-Hybrid
Pursuant to state and local pay disclosure requirements the pay range for this role with final offer amount dependent on education skills experience and location is listed annually below. This role is also eligible for an annual discretionary bonus long-term incentive plan and various benefits including medical/dental/vision insurance a 401(k) plan paid time off and other benefits in accordance with applicable plan documents.
High cost labor markets such as but not limited to Los Angeles New York City and San Francisco
$129900 - $185600 USD
Tubi is a division of Fox Corporation and the FOX Employee Benefits summarized herecovers the majority of all US employee following distinctions below outline the differences between the Tubi and FOXbenefits:
- For US-based non-exempt Tubi employees the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
- For all salaried/exempt employees in lieu of the FOX Vacation policy Tubi offers a Flexible Time off Policy to manage all personal matters.
- For all full-time regular employees in lieu of FOX Paid Parental Leave Tubi offers a generous Parental Leave Program which allows parents twelve (12) weeks of paid bonding leave within the first year of birth adoption surrogacy or foster placement of a child in addition to applicable government leave program(s) and FOXs short-term disability policy. This time is 100% paid through a combination of any applicable state city and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
- For all full-time regular employees Tubi offers a monthly wellness reimbursement.
About Tubi:
Boldly built for every fandom Tubi is a free streaming service that entertains over 100 million monthly active users. Tubi offers the worlds largest collection of Hollywood movies and TV shows thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans. Headquartered in San Francisco and founded in 2014 Tubi is part of Tubi Media Group a division of Fox Corporation.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin gender identity disability protected veteran status or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
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