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Director of Product Marketing, SIEM and AI for Security Operations

$185k - $220k

Gurucul

Now generally available Gurucul AI Risk and Response is here. Read the launch announcement → Director of Product Marketing, SIEM and AI for Security Operations

Careers / Marketing, Sales and Field Engineering

Director of Product Marketing, SIEM and AI for Security Operations

About Gurucul

Security teams are dealing with change from both directions. Attackers use AI to automate reconnaissance and exploitation, while AI agents inside companies introduce new risks through their access, decisions, and actions. At the same time, AI is changing how security teams work. Organizations need to decide which tools to adopt, what they can trust, and how much autonomy to allow.

SOC teams count on Gurucul to help them navigate these changes. We build the SIEM and the AI that works in it. Founded in 2010, Gurucul helped pioneer user and entity behavior analytics (UEBA) and has since built AI agents into data handling, detection, triage, investigation, and response. We’re a Leader in the 2025 Gartner® Magic Quadrant™ for SIEM. We’re dedicated to helping security teams handle the threats in front of them and prepare for what comes next.

Role Summary

The Director of Product Marketing will be central to that work. This is a player-coach role on a small, scrappy team, starting with one direct report and plans to grow. You’ll lead the product marketing function while doing the work yourself. We want someone who recognizes which market shifts matter and judges the work by its contribution to pipeline, wins, and adoption. You can get deep into technical details and turn that understanding into clear, customer-centered messaging and stories. You’re comfortable making decisions with incomplete information and building a function as the business grows. You might be a strong individual contributor ready to lead, or an experienced manager who still enjoys writing, launching, and working with the field.

We value customer-centricity, experimentation, clarity, collaboration, and a focus on results. We respect people’s points of view and expect them to change their minds when the evidence calls for it. If you like learning a product deeply, telling its story, and helping the people around you get better, we’d like to meet you.

Key Responsibilities

  • Market and category strategy. Help define where Gurucul competes and lead how we position our products with buyers and analysts. Spend time with customers, prospects, and practitioners to understand who buys, who evaluates, and what changes a decision. Lead win-loss analysis and competitive intelligence, examine customer and marketing data, and bring what you learn into messaging, go-to-market plans, and product strategy.
  • The story . Build a compelling narrative that connects a buyer’s problem to why Gurucul is the right choice. Answer questions about trust, explainability, and control with specific capabilities and evidence. Turn the narrative into presentations, web copy, demo stories, and executive talk tracks that buyers remember and sellers can deliver with confidence.
  • Proof. Know the product well enough to explain how it works and where its limits are. Build strong relationships with Product Management and Sales Engineering to validate claims, develop scenarios, and capture customer outcomes. Clearly distinguish released capabilities, previews, and future direction in every story.
  • Launches and go-to-market. Define the audience, use cases, offer, launch plan, and sales enablement for major releases, and carry those plans through execution. Work with Product Management on packaging and pricing, and with Marketing on campaigns. Develop distinct plans for acquiring new customers, increasing adoption, and expanding existing accounts, each with clear success measures.
  • Sales enablement. Create pitch decks, competitive guidance, demo narratives, and sales plays that help move real deals forward. Equip channel partners and MSSPs with a consistent product story. Work with sellers and SEs on discovery, evaluations, and objections, and use what you hear to improve our positioning and content.
  • Customer reach. Create thought leadership, customer stories, and launch content that give buyers a reason to pay attention. Lead the product narrative in analyst briefings and represent Gurucul in customer meetings, webinars, and events.
  • The team and its impact. Set priorities for the function, recruit product marketers, and help them grow. Measure whether the work helps buyers choose Gurucul through field adoption of key assets, pipeline contribution, competitive wins, and product adoption. Use those findings to decide what to improve, continue, or stop.

Required Qualification

  • 8+ years in enterprise B2B product marketing or closely related roles, with substantial cybersecurity experience and ownership of positioning, launches, and sales enablement.
  • You go deep on technology and competitors. You understand how products work, how they compare, and which trends matter beyond the headlines.
  • You start with the customer and work backward. You learn what buyers need through sales conversations, customer interviews, and win-loss analysis, and that understanding shapes your work.
  • You make strategic decisions and back them with data. You can assess an opportunity, choose which segments and competitors to focus on, explain the tradeoffs, and use pipeline, win-rate, and adoption data to evaluate results.
  • You’ve strengthened or changed how buyers see a product or category, whether by defining a new category, repositioning a product, or differentiating against established competitors. You can explain what you changed and what happened next.
  • You understand the security market and the business behind the message: how enterprise security teams evaluate and buy, who the incumbents are, and how pricing and packaging affect a deal.
  • Experience marketing AI capabilities to security or IT buyers, with a practical understanding of agents, LLMs, and buyer questions about data access, reliability, and human oversight.
  • You write and present exceptionally well, in a voice security buyers trust. You can show work that made a complex product, technology, or idea easier to understand and helped a seller or customer make a decision.
  • You’ve earned the trust of product and sales leaders and can influence a change in direction when the evidence supports it.
  • A track record of coordinating cross-functional teams, resolving competing priorities, and delivering a shared result.
  • Experience mentoring, coaching, or managing product marketers, with good judgment about what a small team should prioritize. You use AI tools to accelerate research and production while taking responsibility for the accuracy and quality of what ships.

Preferred Qualifications (Nice-to-Have)

  • Formal people management experience, including hiring and developing product marketers.
  • Knowledge of security for AI, including how LLMs, agent harnesses, and agentic frameworks affect behavior, access, and risk.
  • Experience leading analyst briefings, influencing how industry analysts cover a category, and presenting in executive meetings, webinars, or events.
  • Experience positioning against established SIEM incumbents and developing migration or displacement plays.

Compensation & Benefits

  • Annual base salary range: $185,000 – $220,000
  • Gurucul offers a competitive compensation package, including medical, dental, vision, and life insurance, EAP, 401K, Paid Time Off, and paid Holidays

Location

  • Hybrid in El Segundo, CA, or remote within the US.

Equal Opportunity Employer

Gurucul Solutions, LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Vacancy posted 3 days ago
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