Shopper Marketing Associate Manager

Fresh-Squeezed Legacy, Bold New Chapter Tropicana Brands Group is a $3B startup aiming to revolutionize the beverage category. Formed in 2022 as a joint venture between PAI Partners and PepsiCo, our portfolio includes iconic brands like Tropicana, Naked, KeVita, Izze, Copella, and Punica. With over 76 years of global leadership in the orange juice category, we're committed to preserving this legacy while driving innovation in other areas. From reimagining orange juice to creating functional smoothies and driving afternoon refreshments, we are striving to become the undisputed global leader in fresh and chilled beverages. Your Next Pour: The Opportunity We are looking to add an Assistant Manager of Shopper Marketing to support our North America Business Unit team. This role will be responsible executing integrated best in class Shopper Marketing campaigns (including retailer customer overlays) for the full portfolio of Tropicana brands. Tropicana is looking for a motivated, critical thinker with exceptional communication, influencing and relationship management skills who thrives in a fast-paced CPG environment. Responsibilities include: * Lead the execution of Shopper Marketing programs across all brands in the Tropicana portfolio. This includes: * Managing creative execution across all Shopper Marketing programs from start to finish * Working with Retail Media Networks on execution of programs * Managing relationships with multiple agencies * Managing timelines across simultaneous projects * Work with cross-functional team members internally at TBG to ensure we are executing programs in a timely manner, including brand, sales, & legal * Own the development and creation of Shopper Marketing toolkits and sell sheets, including the Shopper Marketing strategy, core look translation, media framework and Brand guardrails for activation * Have a deep understanding of all TBG brands and creative guidelines by brand * Support full Shopper Marketing team with day-to-day management of programs, status meetings, presentations, and more * Management of budgets, invoicing and forecasting as needed, with strong experience in excel * Lead and complete one-off creative request for Trade needs The Perfect Blend: Experience * Minimum of 3-5 years of experience in a shopper marketing role (preferred), advertising, or another relevant field. CPG experience is a plus! * Experience owning and executing creative for marketing programs * Strong organizational skills with the ability to multitask and deliver high-quality work on time. * Insights-led thinker - deeply understands how the shopper thinks in order to develop winning shopper campaigns for the retail environment * Excellent attention to detail and appreciates the importance of brand consistency throughout the consumer communication journey * Experience working with creative agencies * General knowledge of retail media networks and ways of working with retailers is a plus * Strong business acumen, able to work in a fast-paced environment * An aptitude for dealing with ambiguity and ability to bring clarity to complex situations * Ability to collect and provide feedback clear and concise feedback * Passionate about learning and growing Foundational Ingredients: Requirements * Bachelor's degree * Must be legally authorized to work in the United States without the need for employer sponsorship now or in the future * Must be located in the Chicago, IL surrounding area or willing to relocate for the duration of employment * Willingness to adapt and thrive in a blended work environment with 3-days in office, seamlessly transitioning between remote work and in-office operations Perks That Pack a Punch TBG is pleased to offer you a comprehensive benefits package which includes a 401(k) plan, medical, dental, vision, company provided life, STD and LTD insurance. In addition, you may also elect to participate in voluntary life, accident, hospital, and critical illness coverages. The salary range for this position is {$60,000.00 - $80,000.00 annually}