Marketing Manager - Media Measurement & Analytics

Job Description

The Data Driven Customer Experience (DDX) team is seeking a Media and Analytics expert that will serve as a key partner to our Marketing Communications and Brand Marketing teams across the Global Architectural Division. This Manager will lead a team of media measurement and analytics experts within DDX organization to design, deliver, and scale omnichannel measurement programs that quantify media effectiveness, inform investment decisions, and drive customer experience improvements that grow sales and market share. This role combines people leadership, stakeholder partnership, advanced analytics (including media mix modeling), and operational ownership of reporting and data pipelines.


Job duties include contact with other employees and access confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company's staff, employees, and business relationships."

This role is not hybrid/remote it reports to our Cleveland, Ohio Global HQ.

Responsibilities

CORE RESPONSIBILITIES AND TASKS:

Measurement Strategy and Stakeholder Partnership:

• Partner with marketing, Global Architecture Marketing, brand teams, agencies, and other stakeholders to translate omnichannel campaign objectives into measurable KPIs and analytic plans; document measurement approaches and deliver results aligned to business goals.

Dashboards Reporting and Storytelling:

• Design and maintain executive and operational dashboards that surface key findings, trends, and recommendations; present insights to stakeholders at all levels with clear, action-oriented storytelling.

Cross Channel Data Collection and Analysis:

• Oversee collection, integration, and interpretation of data from social platforms, retail and publisher partners, websites, mobile apps, ad servers, and CRM; ensure data quality, governance, and reproducible analytic workflows.

Measurement Strategy and Stakeholder Partnership:

• Partner with marketing, Global Architecture Marketing, brand teams, agencies, and other stakeholders to translate omnichannel campaign objectives into measurable KPIs and analytic plans; document measurement approaches and deliver results aligned to business goals.

Media Mix Modeling Ownership:

• Manage and execute media mix modeling (MMM) programs across Global Architecture Marketing, including model design, data ingestion, validation, scenario testing, and translating model outputs into actionable budget and channel recommendations.

Competitive and Market Intelligence:

• Monitor market conditions, competitor activity, and emerging measurement technologies; recommend updates to measurement strategy, testing agendas, and tooling to maintain competitive advantage.

Innovation and Continuous Improvement:

• Keep the team current on industry trends (incrementality testing, clean rooms, identity solutions, privacy changes), pilot new methods and vendors, and institutionalize learnings into the measurement roadmap.

Team Leadership and Development:

• Lead, coach, and grow a team of media analysts, set priorities, allocate resources, and ensure high quality, timely delivery of measurement projects and insights.

Qualifications

Required:

• Bachelor's degree in marketing, Statistics, Economics, Data Science, Marketing Analytics, or related field
• 7+ years in marketing analytics, media measurement, or related analytics roles with 3+ years managing teams or cross functional programs.
• Demonstrated leadership experience, including the ability to mentor and develop a high-performing team. Experience building team capability, mentoring analysts, and establishing repeatable processes and SLAs.
• Proven track record of stakeholder management across marketing, agencies, and executive teams; excellent presentation and storytelling skills.
• Excellent communication skills with the ability to translate technical findings into actionable recommendations for non-technical stakeholders.

Technical Skills:

• Demonstrated ownership of media mix modeling, incrementality testing, or multitouch attribution at scale across both traditional and digital media channels.
• Experience with BI and dashboarding tools (Power BI, Tableau, Looker) and with data visualization best practices.
• Familiarity with ad tech and analytics platforms (DSPs, ad servers, GA4, Adobe Analytics), social listening tools, and retail media networks.
• Experience with data management and visualization tools such as Snowflake, MicroStrategy, Funnel, Tableau, Google Data/Looker Studio and Funnel.
• Experience with social media analytics, including pulling metrics for Facebook-Instagram, TikTok, Twitter, Pinterest, LinkedIn, Reddit and others utilizing native platforms and social media aggregation tools, experience with Sprout Social and/or Sprinklr is a plus.

Preferred:

• Master's Degree
• Prior experience in CPG, retail, B2B and B2C marketing environments.
• Hands-on experience with vendor partnerships for MMM, or advanced incrementality platforms.
• Familiarity with cloud data platforms (Snowflake) and orchestration tools.

About Us

At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results. Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. Our people are behind the strength of our success, and we invest and support you in:

Life ... with rewards, benefits and the flexibility to enhance your health and well-being
Career ... with opportunities to learn, develop new skills and grow your contribution
Connection ... with an inclusive team and commitment to our own and broader communities
It's all here for you... let's Create Your Possible

At Sherwin-Williams, part of our mission is to help our employees and their families live healthier, save smarter and feel better. This starts with a wide range of world-class benefits designed for you. From retirement to health care, from total well-being to your daily commute-it matters to us. A general description of benefits offered can be found at Click on "Candidates" to view benefit offerings that you may be eligible for if you are hired as a Sherwin-Williams employee.

Compensation decisions are dependent on the facts and circumstances of each case and will impact where actual compensation may fall within the stated wage range. The wage range listed for this role takes into account the wide range of factors considered in making compensation decisions including skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. The wage range, other compensation, and benefits information listed is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable federal, state, and local laws including with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.

Sherwin-Williams is proud to be an Equal Employment Opportunity employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.

As a VEVRAA Federal Contractor, Sherwin-Williams requests state and local employment services delivery systems to provide priority referral of Protected Veterans.

Please be aware, Sherwin-Williams recruiting team members will never request a candidate to provide a payment, ask for financial information, or sensitive personal information like national identification numbers, date of birth, or bank account numbers during the application process.