Associate Creative Director/Copy Lead, Direct Mail (contract)

Company description Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds. Overview Digitas is looking for a freelance Associate Creative Director/Copy Lead with extensive direct mail experience to join our team! In this role, you will serve as a strategic partner and the executional copy lead on high-profile direct mail projects for both existing clients and new business pitches. You will collaborate with an ACD/Design Lead to translate creative briefs into actionable concepts and then drop down in the weeds to actually write the words that go along with those concepts. You’ll create fresh, innovative campaigns that are strategically sound and creatively compelling and then help to guide those campaigns through all phases of creative development, execution, and activation. PLEASE NOTE: This role is based out of our Detroit office and the ability to collaborate onsite 3-4 days/week is preferred. Candidates local to the Detroit market who are willing to work in a hybrid capacity will be prioritized but highly qualified candidates in other markets may also be considered. This is a 40hr/week freelance role expected to start in late August and run for a period of 3-4 months. Conversion into a full-time role following the completion of the freelance period is possible but not guaranteed. Anticipated pay range is $100-$125/hr on a W2; no C2C or 1099 options are available. Responsibilities In partnership with an ACD/Design Lead, brainstorm sessions to generate innovative, compelling, and fresh direct mail campaign concepts and content. Understand client business needs, receive and translate creative briefs, and oversee the development and execution of brand and retailer-specific direct mail concepts, ensuring adherence to brand guidelines. Deliver compelling internal and client-facing presentations in support of existing work as well as new business pitches. Take ownership of projects, proactively driving them toward successful outcomes. Craft direct mail pieces including headlines, taglines, and body copy that stops people in their tracks. Keep projects and teams on-brand, on-brief, and on-time. Stay on top of cultural trends, cons