Market Manager

Job Description

Job Description

Position Summary

Beasley Media Group is seeking a dynamic, results-oriented Market Manager to lead the strategic, operational, and financial performance of the Augusta market. The Market Manager serves as the senior leader responsible for driving revenue growth, cultivating a high-performance culture, and maximizing the impact of Beasley Media Group's audio, digital, event, and marketing solutions.  This is a confidential leadership opportunity.

The ideal candidate is a strong business leader with a proven track record of revenue generation, team development, and market influence. This individual will inspire cross-functional teams while ensuring alignment with company objectives and delivering exceptional results for advertisers, listeners, and community partners.

Key Responsibilities

Leadership & Market Strategy

• Lead all aspects of market operations, including sales, programming, digital, promotions, engineering, and business administration.
• Develop and execute strategic plans to achieve market revenue, profitability, and audience growth objectives.
• Foster a culture of accountability, collaboration, innovation, and continuous improvement.
• Build strong relationships with local business leaders, community organizations, and key stakeholders.
• Represent Beasley Media Group within the market and at industry events.

Revenue Growth

• Drive revenue performance across broadcast, digital, event, and integrated marketing platforms.
• Collaborate with sales leadership to establish and achieve aggressive revenue goals.
• Identify new business opportunities and emerging revenue streams.
• Review sales pipelines, forecasting, and market performance metrics to ensure consistent growth.
• Lead and support key client relationships and strategic account development efforts.

Talent Development

• Recruit, develop, and retain top-performing leaders and team members.
• Provide coaching and mentorship to department heads and sales leadership.
• Establish clear performance expectations and accountability measures.
• Promote employee engagement and professional development across the organization.

Operational Excellence

• Ensure efficient market operations and adherence to company policies and procedures.
• Manage budgets and maintain fiscal responsibility while maximizing business performance.
• Monitor market KPIs and implement corrective action plans when necessary.
• Collaborate with corporate leadership to support company initiatives and strategic priorities.

Community Impact

• Strengthen Beasley Media Group's presence and reputation within the local community.
• Support local events, charitable initiatives, and public service efforts.
• Champion diversity, inclusion, and community engagement initiatives.

Qualifications

Required

• Bachelor's degree in Business, Marketing, Communications, Media Management, or related field; equivalent experience will be considered.
• 7+ years of progressive leadership experience in media, advertising, broadcasting, digital marketing, or related industries.
• Demonstrated success leading revenue-generating teams and achieving business objectives.
• Strong financial acumen, including budgeting, forecasting, and P&L management.
• Exceptional leadership, communication, and interpersonal skills.
• Proven ability to build and maintain executive-level client relationships.

Preferred

• Experience managing a media or multi-platform advertising operation.
• Knowledge of digital marketing products, audience analytics, and integrated advertising solutions.
• Experience leading multiple departments and cross-functional teams.
• Familiarity with FCC regulations and media industry best practices.

Why Join Beasley Media Group?

At Beasley Media Group, you'll have the opportunity to lead a talented team, shape the future of local media, and make a meaningful impact in the communities we serve. We offer a collaborative culture, entrepreneurial environment, competitive compensation, and opportunities for professional growth.

Beasley Media Group is an Equal Opportunity Employer and values diversity in the workplace.

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