Founders Associate

About the Role

Join a lean, early-stage B2B SaaS team and work directly with the founding team on go-to-market strategy and sales execution. You will help turn early market feedback into practical sales processes and support growth from initial outreach through customer conversations. What You'll Do

Help develop go-to-market strategy and carry initiatives from idea through execution and measurement.

Partner with the CEO on outbound sales, pipeline development, and deal progression.

Build outreach sequences, qualify leads, and maintain CRM records and pipeline tracking.

Develop and refine sales playbooks based on prospect and market feedback.

Identify market opportunities and run go-to-market experiments.

Conduct prospect discovery conversations and represent the team in early customer interactions.

Analyze go-to-market metrics and use the results to inform sales and strategy decisions.

What We're Looking For

At least 2 years of experience in go-to-market strategy, sales execution, or business development, ideally within the 2 to 4 year range.

Experience building or executing outbound campaigns, including outreach sequences and lead qualification.

Experience managing a CRM and tracking sales pipeline or revenue operations.

Ability to develop sales playbooks or go-to-market frameworks using market feedback.

Experience assessing market opportunities, running go-to-market experiments, and speaking with prospects.

Strong written and verbal communication, analytical judgment, and comfort working in an early-stage environment with ambiguity.

Interest in sales intelligence and the intersection of sales, strategy, and startups.

Compensation & Benefits

Annual salary range: $60,000 to $90,000 USD.