Senior Creative Strategist

Senior Creative Strategist

Working at the intersection of product, entertainment and design, the Apple TV Content Design team is focused on building the absolute best TV experience possible for our users. From creative development for an award-winning shows or movie to brand design for a new sports league to influencing next year's feature roadmap, our cross-discipline group partners closely with groups across Apple to improve TV App every day. As the team dedicated to representing our subscribers, our Strategy practice extends across all of these discreet projects. If you're excited about understanding why people love shows, movies & sports and how a new tv brand can make that experience better for them, this might be the right role for you.

From leading internal teams to inspiring external partners, the Senior Creative Strategist will be integral in how we feature and experiment with tv content across the TV App. You have managed teams to deliver your own strategic POV & vision in developing best-in-class creative. You're as comfortable riffing with an A-Lister or Executive Producer as you are digging deep with a Data Scientist. You have strong organizational skills and understand that "I don't know" or "I need help" aren't scary words. You understand that different people might love the same show for distinct reasons—and are genuinely excited in figuring out exactly what those differences are. As the streaming service & App enter this new phase, the Senior Experience Strategist is a key player in how Content Design will define the future of the tv overall experience.

Minimum Qualifications

• 15+ years of work experience in brand / creative strategy.
• Must have managed FTE / assignment strategists in the past.
• Trained in data marketing and science
• Ability to create simple yet impactful presentations. Highly skilled communicator with strong instincts—capable of quickly developing a strategic POV or project approach & rallying others to work together on it.
• Skilled at using data to identify new opportunities & inform strategic POVs across consumer touchpoints.

Preferred Qualifications

• Experience in TV/film strongly preferred—either as agency client or at internal at streaming service.
• Flexible (and excited) about the prospect of solving different kinds of strategic problems on a daily basis.
• Strong foresight—both in identifying big opportunities on the horizon as well as anticipating challenges.
• Ability to quickly glean creative insights from data—ideally, experience with creative experimentation / optimization.
• A strong collaborator who likes to dig into the creative work alongside wide variety of partners.
• An expert at representing the consumer—communicating their needs in human, straightforward language.
• Loves great TV. Capable of working within what's possible with TV today, but unafraid to bring "what ifs?" to the table.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $198,800 and $299,400, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.