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Digital Marketing Specialist

Student Medicover

Digital Marketing SpecialistThis is a full-time position that requires 35-40 hours/week in our Burlingame office. This role will focus on front-end website design and management, SEO optimization, and digital marketing activities. You will also be responsible for creating and managing marketing email campaigns, including content development, email design, and overall email management. Working closely with our management and Marketing Division, you will design, maintain, and optimize our official website, enhance online visibility, and develop engaging digital content that drives traffic, customer engagement, and brand growth.ResponsibilitiesDesign, update, and manage front-end website pages to ensure a professional and optimized user experienceMaintain and update the company's official website and blog on a regular basisImplement and monitor SEO strategies, including keyword ranking optimizationResearch health insurance market trends and provide actionable insightsSupport digital marketing campaigns, including paid ads across different platformsCollaborate with the marketing division to develop and execute content strategiesRequirements/Qualifications/SkillsBachelor's Degree in Marketing, Entrepreneurship, Communications, or related fieldsProven experience in web design and layoutStrong knowledge and hands-on experience with SEO and keyword optimizationUI/UX design experienceFamiliarity with SEMrush, WordPress, and ElementorExperience managing paid ads on multiple platforms

Vacancy posted 5 days ago
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