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Senior Vice President, Legends Global Partnerships

$285k - $300k
Full-time

ASM Global

THE ROLE: SENIOR VICE PRESIDENT, LEGENDS GLOBAL PARTNERSHIPS LOCATION: REMOTE About the Role The Senior Vice President, Legends Global Partnerships is a newly created leadership role responsible for building and leading a newly formed business POD focused on both existing and new partnership opportunities across Major League Baseball, soccer, women’s sports properties, and emerging new business categories. Reporting into senior commercial leadership, this executive will define go-to-market strategy, drive revenue growth, and develop a high-performing team that delivers integrated partnership solutions across a dynamic and expanding portfolio. About the Project This role will stand up and lead a new cross-functional business POD designed to accelerate partnership revenue across a mix of established and emerging properties, including baseball, soccer, women’s sports, and other growth categories. The SVP will work across internal sales, strategy, operations, client leadership, and business development teams to create consistency, win trust with clients, unlock new opportunities, and maximize commercial outcomes across a high-priority growth portfolio. WHAT YOU’LL DO (KEY RESPONSIBILITIES) Strategic Partnership Revenue Leadership Develop and execute the commercial strategy for a newly created business POD serving Major League Baseball, soccer, women’s sports properties, and emerging new business categories. Drive revenue growth across both existing partner relationships and new business development opportunities, with accountability for ambitious sales targets. Identify new sellable assets, category opportunities, and integrated partnership concepts that expand the value of the portfolio. Pod Leadership & Team Development Lead the business POD by building a strong culture, developing and acquiring talent, growing careers, and creating an environment where the team can perform at a high level and enjoy the work. Establish clear priorities, performance expectations, and development plans that help the POD scale effectively while enabling team members to build confidence, capability, and long-term careers. Foster a culture of accountability, collaboration, energy, and commercial excellence while coaching the team through complex opportunities, negotiations, and high-value sales moments. Client Leadership, Sales Execution & Business Development Serve as the senior leader for key clients by earning trust, creating confidence, and communicating efficiently up and down each client’s organization. Act as the lead sales executive when needed—taking the front of the room for major pitches, asking for the sale, and supporting the team in selling as often as required. Partner with the Legends Global Partnerships President and other leaders to pursue, pitch, and win new business within the POD’s area of expertise. WHAT YOU BRING (QUALIFICATIONS & EXPERIENCE) Bachelor’s degree in business, marketing, sales, or a related field required; MBA or advanced degree preferred. 15+ years of progressive experience in partnership sales, commercial development, or revenue generation within sports, entertainment, media, or related industries. Proven track record of leading high-performing sales teams and consistently achieving or exceeding ambitious revenue goals. Deep experience developing integrated partnership strategies, negotiating complex commercial agreements, and closing enterprise-level deals. Strong understanding of the sports and entertainment partnership landscape, with the ability to identify emerging categories and new market opportunities. Exceptional leadership, communication, presentation, and stakeholder management skills. Analytical and strategic thinker with strong business acumen and the ability to translate market insight into actionable commercial plans. Proficiency in Microsoft Office and CRM systems, with experience using data to manage pipeline health, forecast revenue, and track team performance. KEY LEADERSHIP ATTRIBUTES Team builder and culture carrier who can lead the POD, develop and acquire talent, grow careers, raise performance, and create an environment where people are energized by the work. Trusted client leader who builds confidence, serves as the senior relationship owner, and communicates effectively up and down the client’s organization. Elite sales executive who is comfortable leading the room for major pitches, asking for the sale, and supporting the team in closing business whenever needed. Business development partner who works closely with the Legends Global Partnerships President and other leaders to pursue, pitch, and win new business within the POD’s area of expertise. WORK ENVIRONMENT & TRAVEL This role operates in a fast-paced, highly collaborative environment supporting multiple high-profile properties and growth initiatives. Regular travel is expected to support client meetings, sales presentations, industry events, and internal planning sessions. Flexibility to work outside of standard business hours may be required based on partner needs, live events, and deal timelines. COMPENSATION This role offers a base salary range of $285,000–$300,000, plus performance-based incentives, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and a 401(k) plan. Final compensation will be determined based on experience, skills, and qualifications. DEPARTMENT Legends Global Partnerships REPORTS TO President, Legends Global Partnerships ABOUT LEGENDS GLOBAL Legends Global is the premier partner to the world’s most iconic live events, venues, and brands. We power unforgettable experiences through a fully integrated suite of premium services—delivered seamlessly through our white-label model to keep our partners front and center. With a global network of more than 450 venues, hosting 20,000 events and welcoming 165 million guests annually, Legends Global brings unmatched scale and expertise across every touchpoint—from feasibility and consulting to sales, partnerships, hospitality, merchandise, venue management, and world-class content and booking. Our culture is built on respect, ambition, collaboration, and bold action. We’re committed to creating an inclusive environment where every team member can bring their authentic self, make a meaningful impact, and build a lasting career. At Legends Global, winning isn’t occasional—it’s intentional. We succeed because of our people: elite performers who know that every victory is earned together. If you thrive in high-performance environments and want to help shape the future of sports and entertainment, this is where you belong. Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.

Vacancy posted 3 days ago
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