Advertising Campaign Manager
IFG - International Financial Group
Senior Digital Marketing Console In-Product Campaign Manager
1. General - Type: Contract - Level: Mid-Level - Location: On-site or Remote (Domestic US) - Workplace: Fully Remote with standard PST core hours - Duration: 6 months, with potential for extension
2. About the job - How would you contribute to worldwide marketing campaigns for a large gaming organization? - Do you have experience managing marketing campaigns for video games? - Can you work collaboratively with design teams to develop campaign plans and materials? - Are you open-minded and adaptable to evolving business strategies in the gaming industry? - How comfortable are you in working with external partners and managing partner relationships? Do such questions intrigue you?
3. Summary of the opportunity - Client Overview: We are hiring for a large gaming organization that manages marketing campaigns for various gaming platforms including console, mobile, PC, and the cloud. - Role Summary: As a Senior Digital Marketing Console In-Product Campaign Manager, you will lead and execute marketing campaigns for a gaming subscription service across console, PC, and mobile experiences. Your role will involve working closely with product marketing, design teams, and external partners to drive game sales, subscription sign-ups, upgrades, engagement, and retention.
4. What are the key responsibilities? - Lead and execute digital marketing campaigns for gaming subscriptions across console, PC, and mobile platforms. - Develop campaign plans and work closely with programming teams to execute campaigns. - Continuously iterate campaign strategies and creative ideas to improve performance. - Track and analyze the performance of campaigns. - Communicate campaign and creative executions with stakeholders across Digital Marketing and partner teams. - Contribute to the development of Digital Marketing GTM plans and report on campaign performance.
5. What experience are we looking for to drive success? - MUST-Have Skills and Qualifications: - Minimum 5 years of experience in marketing campaign development, preferably in the gaming industry. - Strong copywriting and messaging skills. - Project management experience in marketing campaigns. - Preferred Skills and Qualifications: - Experience with ad trafficking or paid ads. - Experience managing web campaigns and A/B testing. - Passion for gaming.
6. So calling all top performers - Exciting Opportunity: This role provides the opportunity to work at a large gaming organization on worldwide campaigns that reach millions of gamers. You will have the chance to improve the customer experience by running tests and experiments. - Competitive Compensation: Competitive hourly rate offered. - Application Process: To apply for this role, please apply online or email your resume, highlighting your relevant experience and qualifications. Please ensure that your application provides accurate information. - Equal Employment Opportunity: We are committed to diversity and inclusion. We have a non-discrimination policy and encourage candidates from diverse backgrounds to apply. We provide accessibility and accommodation for applicants with disabilities.
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