Special Markets Manager

Ready to drive sales and business development in a high-growth, entrepreneurial-spirited dental products company? Interested in joining Garrison Dental Solution’s North American sales management team, focusing on Dental Service Organizations (DSOs)? If you excel in acquiring and developing multi-location DSO accounts, we have an exciting opportunity for you. 

We seek a Special Markets Manager to grow our U.S. DSO sales. Reporting to the Director of North American Sales, your first-year goals include: 

• Continuing current revenue growth rate of 17%/year.

• Improving DSO office penetration rate by 4% (400 basis points).

• Increase average per office sales by 5%.

Why join Garrison Dental Solutions?  

Private, Purpose-Driven Company:

• Family-owned, debt-free, and stable for more than 25 years.

• Commitment to innovating dentistry and restoring healthy smiles worldwide. 

• Strong focus on living our core values of teamwork, determination, quality, and continuous improvement.

• Recognized as one of “West Michigan’s Best and Brightest Companies to Work For®” for nine years running.

Market Leader:

• Leading provider of restorative dentistry solutions, with products sold in 150 countries. 

• Known for innovative designs and advanced in-house manufacturing.

• Double-digit annual growth, driven by investments in technology and innovation.

• Products protected by intellectual property and cutting-edge manufacturing processes.

Competitive Compensation & Benefits:

• Competitive base salary range of $120,000 - $135,000 based on experience. With Target income of $142,000-$160,000. 

• Commission & bonus potential, and 401(k)with profit sharing.

• Comprehensive health coverage (medical, dental, vision, critical illness, accident), life insurance, and disability coverage.

• Professional development, tuition reimbursement, and hybrid work options.

• Whole-health support, including an EAP, gym access, volunteer time-off, and more.

Duties and Responsibilities: 

• Utilize a disciplined, 12-step sales process to expand Garrison's market share in specialized dental markets. 

• Consistently achieve monthly sales, office penetration, and sales per office goals.

• Identify key decision-makers and their needs through discovery processes.

• Build and conduct compelling and convincing sales presentations for procurement and formulary leaders, as well as other key decision-makers, demonstrating Garrison’s competitive advantages relative to their specific needs. 

• Develop special market sales and marketing programs across all Garrison product lines to ensure profitable growth.

• Participate in tradeshows, educational seminars, training sessions, and other marketing events then conduct timely follow-up activities effectively. 

• Maintain regular communication with key decision makers and set up onboarding programs to engage office staff, particularly dentists. This requires effective telephone communication to cover the entire territory. 

• Make 20-30 calls daily to develop new business, promote new products, and maintain existing business.

• Update CRM with customer interactions, tracking progress through the 12-step sales process.

• Perform additional related duties as assigned. 

Required Skills and Abilities:

• Command vs demand respect, as a leader across functions and within marketing.

• Balance mentoring/coaching with empowering others.

• Team-oriented and respectful of others.

• Determination with bias for action and results.

• Personal accountability and ownership mentality.

• Drive for continuous improvement.

• Run CRM reports and analyze data to make sound business decisions.

• Strong analytical skills to simplify the data and complex situations into easier to understand information and workable solutions.

• Proficient in Microsoft Office Suite or related software.

• Ability to work from home effectively and efficiently.

• Ability to travel 30% of the time to tradeshows, seminars, and related events.

Education and Experience:

• Proven track record of consistently achieving and exceeding goals. 

• At least five years of dental or medical sales experience with group practices using a structured sales process. 

• At least three years of experience planning sales and marketing strategies is preferred.

• Bachelor’s or master’s degree in sales or marketing is preferred.

Garrison is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Compensation details: 120000-135000 Yearly Salary

PIeb221c51989a-30492-40810515