Manager, Audience Engagement & Publishing Operations, Amazing Amer

Amazing America is a digital brand built on a simple idea:there’salways more toexplore.Ourcuriousadventurerstravel the country to celebrate the peopleandplacesthat make America extraordinary—from the iconic to the unexpected.We’relooking for genuinely good humans—curious, positive people who take pride in creating content that informs, entertains, and inspires.Ifyou’reenergized by telling stories thatcelebrate what makes Americaamazingyou’llfit right in. As Manager of Audience Engagement and Publishing Operations, this role requires a deep understanding of editorial and publishing strategy, along with the ability to gather, analyze, and interpret performance data to inform decision-making. This is a highly strategic position, not a creative one.The ideal candidate is well-versed in the language of the internet, experienced in building and growing brands, anddemonstratesa strong ability to translate audience insights into clear, actionable next steps that drive performance and engagement.

RESPONSIBLITIES

Establish andmaintaina dynamic daily/weekly/monthly publishing plan informed by platform best practices with the aimtoincreaseimpressions/video views/engagements andgrowaudience. Review all content prior to publishing to ensure accuracy, consistency, and alignment with Amazing America brand guidelines,so exceptional attention to detail, strongwritingand grammar skillsarea must. Ensure all publishing best practices are consistently followed, includingaccuratetagging and categorization of content. Oversee keyword optimization, metadata, and content seeding in coordination with content creators to maximize reach and performance. Coordinate social collaborations and content amplificationwith Sinclair’s network of local stations and external partners when relevant. Leadcommunication between the team and the paid marketing team toidentifycontent for boosting,facilitatepromotion across internal channels, and develop strategies to drive awareness, increase viewership, and grow our audience. Amplify our reach through always-on, audience-firstCommunity Management that fosters meaningful conversation with our audienceandusethistoinfluence our brand’s content strategy. This includesresponding to comments, moderating discussions, and encouraging dialogue among our followers. Prepare and distribute regular social media performance reports, providing insights into reach, engagement, growth, and audience behavior.Wedon’twant to just know thedata,we want our team to understand how to usethatdata to better reachour audience. Analyze content performance and communicate findings back to the team.

QUALIFICATIONS:

Minimum 5-7 years ofeditorialexperience in social media management, preferably at apublisher,network,ordigital brand. Operational excellence in managing multiple projects, including team calendars, publishingschedules,and editorial initiatives, while working in a fast-paced environment. Deep understandingof building a digitalsocialbrand andexpertiseinmediaplatforms, their algorithms, and audience-building strategies. Strong analytical skills with the ability to turn data into actionable stepsand communicatestrategyeffectivelyacross teams. Solideditorial judgement, excellentcommunicationskills,quick thinking, adaptable,collaborative,disciplined,and resilient. Proficiencywith social media management tools (e.g.AirTable,Sprout Social,)creative presentation tools(Canva)and analytics platforms. Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc. Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law. About Sinclair: Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at About the Team The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk. The base salary compensation range for this role is $72,000 to $90,000. In addition, this role may be eligible for a discretionary annual bonus, which would be awarded based on individual and company performance. Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, quarterly and annual incentive plan bonuses, life and disability insurance, health, dental and vision plans, flexible spending accounts, 15 paid vacation days, 2 paid personal days, 9 paid holidays, 40 hours of paid sick leave, parental leave, and employee stock purchase plan. #J-18808-Ljbffr Sinclair Broadcast Group