Marketing Analyst

Our client, a leading organization in the gaming and entertainment industry, is seeking a passionate and skilled Marketing Analyst to join their dynamic team. As a Marketing Analyst, you will support the Publishing Department, helping to refine marketing strategies and improve data-driven decision-making processes. The ideal candidate will demonstrate strong analytical skills, a deep understanding of video game marketing, and a collaborative spirit that aligns with the company's innovative culture.

Job Title: Marketing Analyst

Location: Remote

Pay Range: $40

What's the Job?

• Create comprehensive analytics reports to support marketing initiatives and track player engagement patterns.
• Identify discrepancies across multiple data sources, troubleshoot inaccuracies, and uncover meaningful trends.
• Collaborate with teams to generate insights and optimize marketing strategies based on data analysis.
• Own and manage the Gamesight attribution platform, tailoring it to meet organizational needs.
• Integrate data from Level Up and Google Analytics for cohesive reporting and strategic planning.

What's Needed?

• 1-3 years of experience in online marketing, web analytics, or research roles.
• Knowledge of video game marketing and familiarity with game development processes.
• Proficiency in creating engaging data visualizations that tell compelling stories about player behavior.
• Experience with online direct marketing or media performance analysis.
• Familiarity with tools like Gamesight, Level Up, and Google Analytics; coding skills in R, SQL, or Python are a plus.

What's in it for me?

• Opportunity to work within a vibrant and innovative gaming environment.
• Chance to develop and refine your analytical skills with industry-leading tools.
• Collaborate with passionate professionals dedicated to gaming excellence.
• Contribute to impactful projects that influence marketing strategies and player experiences.
• Be part of a forward-thinking organization that values diversity and inclusion.

Benefits:

• Medical and Prescription Drug Plans
• Dental Plan
• Vision Plan
• Health Savings Account
• Health Flexible Spending Account
• Dependent Care Flexible Spending Account
• Supplemental Life Insurance
• Short Term and Long Term Disability Insurance
• Business Travel Insurance
• 401(k), Plus Match
• Weekly Pay
• 15 days PTO

If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells.

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands - Manpower, Experis, Talent Solutions, and Jefferson Wells - creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent.