Editor
Black & White Zebra
Senior Editor For The COO ClubThrough TheDigitalProjectManager.com, we've built a substantial audience around project delivery, work management, PM software, operational systems, and the practical ways teams get work done.Now we're building on that foundation to create The COO Club: a senior media brand for those responsible for how work is designed, governed, automated, and executed.The COO Club helps operations leaders make better decisions in the AI era through peer-driven insights, practical frameworks, executive playbooks, software guidance, events, and community-powered experiences.Our coverage focuses on AI-enabled operations, organizational design, cross-functional execution, operational efficiency, systems optimization, scalable delivery, and modern executive leadership.Our audience includes COOs, VPs of Operations, Heads of Delivery, operations executives, PMO leaders, transformation leaders, and senior practitioners looking for practical insight, trustworthy guidance, and meaningful professional connection.We are looking for a Senior Editor to help build The COO Club into a trusted, community-powered media brand for operations leaders and senior executives.This is not a maintenance editing role. You will help define the voice, editorial strategy, contributor network, content formats, and audience experience for a new executive brand built on an existing audience foundation.This role is responsible for growing loyal, engaged operations leadership audiences through authoritative, practitioner-led editorial experiences across articles, newsletters, social, video, podcasts, livestreams, events, and strategic partnerships.This is not a traditional editing role focused only on publishing content. It is an audience growth and editorial leadership role centered on creating serious-fun, decision-support content that helps operations leaders make better decisions, build scalable systems, adopt AI-enabled ways of working, drive organizational efficiency, and navigate the changing realities of modern executive leadership.Your work should increase subscriber growth, newsletter engagement, return audience behavior, topical authority, and trust with operations leaders and senior executives.You understand how to create editorial brands that professionals actively trust, return to, and recommend.You are deeply curious about how COOs and operations executives operate, make decisions, adopt AI, design organizations, drive efficiency, and navigate cross-functional complexity.You know how to turn practitioner insight into useful editorial experiences that feel credible, clear, visual, engaging, and worth sharing.You are not just a writer or editor. You are a builder of audience systems, community loops, and repeat engagement.You think beyond articles and understand that modern editorial engagement happens across newsletters, video, podcasts, social, community discussions, livestreams, events, partnerships, search, and AI discovery experiences.You are comfortable experimenting with formats, workflows, packaging, distribution strategies, and audience experiences to improve performance over time.You care about usefulness, clarity, audience trust, and measurable impact.You will create serious-fun, expert-driven editorial and audience experiences that grow subscribers, increase newsletter engagement, and build loyal operations leadership audiences.Create, assign, edit, write, and publish editorial content across articles, newsletters, social, short-form video, narrative video, podcasts, livestreams, events, and community formatsDevelop content informed by real practitioner insight, including interviews, contributor conversations, operations and executive communities, surveys, Q&As, and social listeningCreate audience experiences focused on operational strategy, AI-enabled workflows, organizational efficiency, cross-functional execution, systems and tooling, and modern executive leadershipHelp program and support webinars, livestreams, roundtables, podcasts, and editorial event experiencesRepurpose editorial IP into newsletter blocks, social content, video clips, lead magnets, reports, and community assetsEnsure editorial output reflects the publication's tone, usefulness, authority, and audience relevanceContinuously identify opportunities to increase audience participation, contribution, sharing, and return engagementYou will create and improve content that helps operations leaders and executives make better strategic, operational, AI, and organizational decisions.Assign, edit, write, optimize, and experiment with JTBD, workflow, systems, tools, AI, and practitioner-led contentBuild content that helps operations leaders understand what to do, how to do it, and what tools, workflows, systems, or approaches can helpImprove SEO-driven and community-driven content with stronger practitioner insight, storytelling, visuals, structure, examples, CTAs, and internal journeysBuild topical authority around operational leadership, AI-enabled systems, organizational design, cross-functional execution, and executive decision-makingProduce and improve decision-support formats such as tools/tech roundups, benchmark reports, State of AI reports, operational playbooks, expert interviews, surveys, member exclusives, and lead magnetsUse Marfeel, GA, HubSpot, newsletter data, and audience performance signals to guide optimization and experimentationTest headlines, hooks, formats, distribution strategies, CTAs, and conversion pathways to improve performanceMonitor performance across subscriber growth, newsletter clicks, AI visibility, topical authority, engagement, and discoverabilityShare learnings, experiments, and repeatable editorial playbooks across the organizationYou will help grow The COO Club through contributor relationships, strategic partnerships, distribution systems, and community engagement.Identify, recruit, and manage COOs, operations executives, operational SMEs, partners, and contributor voicesBuild contributor ? content ? audience ? community growth loopsAct as a visible host and guardian of the brand across newsletters, events, podcasts, social, community spaces, and contributor relationshipsPackage and distribute content across newsletter, social, search, Discover, podcast, video, community, partner, and digital PR channelsCollaborate on co-created reports, research, surveys, multimedia initiatives, and strategic partnershipsRepresent the brand through events, panels, podcasts, conferences, and external opportunities when usefulBuild and maintain reusable insight libraries containing interviews, quotes, patterns, transcripts, and community intelligenceTrack relationship-building and distribution performance based on subscriber growth, newsletter engagement, RFV, authority signals, and audience qualityYour success will be measured through:Growth in ICP subscriber acquisitionIncreased newsletter clicks and audience engagementGrowth in returning audience behavior and repeat visitsIncreased authority signals, search visibility, and AI discovery presencePerformance of decision-support and practitioner-led contentAudience participation and contributor engagementGrowth in non-organic and community-driven trafficSuccessful execution of multimedia, event, and partnership initiativesClear evidence that audiences trust, share, and repeatedly engage with the brandYour skillset includes:Strong editorial judgment and audience instinctsExperience creating B2B, practitioner-led, or professional editorial contentStrong interviewing and synthesis skillsAbility to turn complex operational challenges, executive priorities, and organizational topics into useful, engaging editorial experiencesExperience growing newsletter engagement, subscriber audiences, or community participationExperience across multimedia formats including newsletters, social, video, podcasts, webinars, or eventsComfort using analytics and audience signals to guide experimentation and optimizationExperience collaborating with contributors, SMEs, and strategic partnersUnderstanding of SEO, distribution strategy, audience engagement, and AI discovery trendsStrong organizational and communication skillsAbility to operate with speed, experimentation discipline, and audience empathyNice to haves:Experience covering operations leadership, organizational design, AI transformation, enterprise systems, workflow optimization, or executive decision-makingExperience creating benchmark reports, surveys, or insight-led contentExperience hosting or participating in podcasts, webinars, livestreams, or editorial eventsFamiliarity with modern operational tooling and enterprise systems ecosystemsExperience building community-powered editorial systems or contributor networksThe COO Club is being built for a clear purpose: to help operations leaders and COOs make better decisions
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