Content Specialist

Content Specialist

BWF Zuri is the nonprofit sector's most comprehensive fundraising consulting firm, helping organizations thrive in a rapidly changing landscape. As donor participation declines, competition for attention intensifies, campaign goals get larger, and technology and AI continue to reshape engagement, nonprofits need partners who can deliver both vision and execution. That's BWF Zuri.

We support every stage of the donor and donation journey, from the systems and programs that power engagement to the communications and strategies that inspire philanthropy, to the expertise required to secure transformational gifts and deliver exceptional donor experiences.

By combining deep industry expertise, innovative methodologies, and specialized talent, BWF Zuri helps organizations strengthen fundraising performance, deepen donor relationships, and create lasting impact in a new era of philanthropy.

BWF Zuri was established in 2026 by combining the two established companies of Bentz, Whaley, Flessner, and Associates and Zuri Group.

Position Summary

BWF Zuri is seeking a highly organized and detail-oriented Content Specialist to support the planning, creation, and distribution of marketing content across digital, social, email, events, and thought leadership channels. This role is ideal for a strong communicator who enjoys collaborating with subject matter experts, and ensuring content is delivered on time and aligned with BWF Zuri's brand.

The Content Specialist will work closely with the Digital Marketing Manager and Event Specialist to help bring BWF Zuri's expertise to life by coordinating marketing campaigns, managing content calendars, supporting events and webinars, and assisting with content creation that engages nonprofit and higher education leaders.

Key Responsibilities

• Maintain the editorial and content calendar across multiple core capabilities.
• Coordinate the production of blogs, articles, case studies, webinars, white papers, videos, and other marketing assets.
• Collaborate with consultants and subject matter experts to gather content and meet project deadlines.

Content Development

• Draft and edit marketing copy for:
  • Blogs
  • Client spotlights and case studies
  • Email campaigns
  • Social media
  • Website updates
  • Event promotions
  • Newsletters
  • Marketing collateral
• Ensure all content aligns with BWF Zuri's voice, messaging, and brand standards.
• Proofread content for grammar, consistency, and accuracy.
• Manage client story library

Social Media & Digital Marketing

• Schedule and publish content across LinkedIn and other digital platforms.
• Monitor social media engagement and recommend opportunities to increase visibility.
• Support website content management.

Event & Webinar Marketing

• Coordinate promotional campaigns for webinars, conferences, and speaking engagements.
• Assist with event communications before and after programs.
• Create promotional assets and follow-up communications.

Marketing Operations

• Organize marketing assets within shared libraries.
• Assist with project management using marketing workflow tools.
• Support project management of industry research

Brand Support

• Help ensure consistency across all marketing materials.
• Coordinate updates to presentations, templates, and branded collateral.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 2–4 years of experience in content marketing, communications, or digital marketing.
• Exceptional writing, editing, and proofreading skills.
• Experience with LinkedIn and B2B social media marketing.
• Basic knowledge of SEO and digital marketing best practices.
• Strong organizational and project management abilities.
• Ability to manage multiple projects and deadlines simultaneously.
• Experience with Microsoft Office and collaborative project management tools.

Preferred Qualifications

• Familiarity with email marketing platforms and CMS tools.
• Experience supporting webinars or virtual events.
• Graphic design experience with Canva or Adobe Creative Suite is a plus.
• Experience working in nonprofit, higher education, healthcare, or professional services environments.

Key Competencies

• Excellent written and verbal communication
• Strong attention to detail
• Project coordination and organization
• Time management
• Collaboration across cross-functional teams
• Adaptability and initiative
• Ability to balance multiple priorities

In this role, success includes:

• Delivering content on schedule with minimal revisions.
• Maintaining an accurate and proactive editorial calendar.
• Increasing engagement across digital and social channels.
• Supporting successful webinar and event marketing campaigns.
• Producing high-quality, brand-consistent content that positions BWF Zuri as a thought leader.
• Building strong working relationships with consultants, business development, and marketing team members.

Compensation and Benefits

Annual base salary range of $55,000 to $65,000 (plus bonus potential) based on qualifications and experience. BWF offers a comprehensive benefits package including:

• Paid holidays, PTO and volunteer time off.
• 401(k) retirement plan with employer contribution.
• Medical, dental, and vision insurance with HSA and FSA (medical and dependent care) options.
• Employer paid basic life insurance, short and long-term disability, and Long-Term Care insurance.

Location

Applicants may reside in the following states: AR, FL, GA, IL, MA, MD, MI, MN, NE, OH, SC, TN, TX, and WI Due to FL legislation, BWF Zuri is required to participate in e-verify.

To apply please submit a resume and cover letter. Applications will be reviewed on a rolling basis and accepted until the position is filled. Interested applicants are encouraged to apply early.

BWF Zuri is a safe, inclusive workplace for people of all backgrounds and walks of life. We encourage applications from people of all races, religions, national origins, genders, sexual orientations, gender identities, gender expressions, and ages, as well as veterans and individuals with disabilities. Some candidates may see a long list of job requirements and feel discouraged because they don't match every single bullet point – we suggest, please apply anyway. We value potential, curiosity, and willingness to learn, and we are committed to providing training and support to help our employees grow and develop their skills.