Field Category Manager, Walmart (Bentonville, AR, US)
$136k - $169kFerrero
About the Role: We have a current opening for a Field Category Manager, Walmart and are actively reviewing applications. The Field Category Manager, Walmart, is a full-time position, based in Bentonville, AR, reporting to the Director of Walmart Field Category Management. This position serves as a trusted category expert to Walmart merchant teams and is primarily responsible for developing objective, data-driven category insights that help deliver both sales and margin goals for all products within Walmart. The role translates shopper, retailer and market data into fact-based recommendations that influence assortment, merchandising and shelving decisions across stores and omnichannel, and builds the equity leadership of Ferrero brands within the U.S. marketplace.
Main Responsibilities:
- Develop, maintain and communicate Ferrero's strategy for growing the assigned categories, focusing on Distribution, Shelving, Merchandising and Pricing (DSMP) fundamentals.
- Translate Category Management annual and long-term priorities into customer-specific initiatives and execution plans.
- Act as a trusted, customer-facing category expert, providing thought leadership on product mix, shelf and display space, and merchandising strategies to drive growth across assigned categories.
- Participate in joint business planning, line reviews, quarterly business reviews and annual planning sessions, developing innovative, fact-based content that strengthens the customer partnership.
- Leverage syndicated data (Circana), Scintilla and shopper insights platforms to deliver high-impact reporting and omnichannel analysis (in-store, pickup and delivery, eCommerce) that links to the category management plan and supports sales initiatives.
- Monitor and analyze category, competitive and consumer market data to proactively identify whitespace, assortment gaps and business opportunities, translating findings into clear recommendations.
- Support the modular and planogram development process by recommending optimal assortments, flow and adjacencies using space-to-sales analysis and category best practices.
- Partner cross-functionally with Sales, Shopper Marketing, Insights, HQ Category Management and Finance to align category strategies with business objectives.
About You:
- 5+ years relevant experience required, CPG Foods experience is preferred
- Bachelor’s degree in a business/marketing discipline required; MBA a plus
- Prior Category Management role required; Additional insights experience preferred
- Syndicated data required; Circana (IRI) & Scintilla experience preferred
- Experience with household panel data (e.g., Numerator, Circana) and Scintilla shopper behavior platform
- Strategic and proactive thinking to develop category strategies and translate them into distribution, shelving, pricing and merchandising objectives
- Knowledge of omnichannel and eCommerce category dynamics
- Solid MS Office skills, especially Excel & PowerPoint, and proven Storytelling capabilities to translate data & insights into selling narratives
- Excellent written, oral and presentation skills
- Global mindset; desire to build a successful career with a growing global company
- 10% Travel required for customer meetings and industry events
What We Offer:
Careers with caring built in - discover our benefits [here](#). The base compensation range for this position is $136,000.00 - $169,000.00. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time. In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946 . Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at [ferrero.com](#).DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding. Find out more [ here ](#). Ferrero is an equal opportunity employer and complies with all applicable human rights laws. Ferrero will recruit, hire, train, and promote all persons without regard to race, creed, color, sex (including pregnancy, gender, sexual orientation, and gender identity), religion, national origin or ancestry, age, disability, or history of disability (except where physical or mental abilities are a bona fide occupational requirement and the individual is not able to perform the essential functions of the position even with reasonable accommodations), citizenship, or any other protected characteristic. Ferrero will accommodate the needs of applicants with disabilities throughout all stages of the selection process. If you need accommodation during the recruitment process, please advise the People & Organization (HR) Representative. Information relating to the need for accommodation and accommodation measures will be addressed confidentially.- ...united by this purpose.Join us in our fight to make access to... ...operating in highly competitive categories. This focus results in a... ...roles and ranging in areas like Field Sales, Key Accounts, Trade... ...As the Category Development Manager, Walmart, you will report to the Category...SuggestedFull timeTemporary workLocal area
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