Principal Corporate Narrative & Messaging Lead
$127k - $288kMicron Technology Inc
Our vision is to transform how the world uses information to enrich life for all. Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. We are seeking a strategic storyteller to own the development and evolution of our corporate narrative and messaging. This role owns the corporate "master story"-articulating who we are, what we stand for, and the value we deliver-while serving as a guardian of narratives and messages to ensure they are consistent, compelling, scalable, and adaptable across regions, business segments, and channels. You will partner closely with the Corporate Campaigns, Content Strategy, Communications teams and collaborate with BUs, Sales, regional marketing, and other collaborators to drive message alignment and implementation! Role and Responsibilities: Own and evolve the core narrative framework
Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target base pay for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future. We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget. Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave. Additionally, Micron benefits include a robust paid time-off program and paid holidays. For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits. Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws. To learn about your right to work click here. To learn more about Micron, please visit micron.com/careers US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron's People Organization at View email address on click.appcast.io or View phone number on click.appcast.io (select option #3) Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards. Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron. AI alert : Candidates are encouraged to use AI tools to enhance their resume and/or application materials. However, all information provided must be accurate and reflect the candidate's true skills and experiences. Misuse of AI to fabricate or misrepresent qualifications will result in immediate disqualification.
Fraud alert: Micron advises job seekers to be cautious of unsolicited job offers and to verify the authenticity of any communication claiming to be from Micron by checking the official Micron careers website in the About Micron Technology, Inc.
- Own the "Master Narrative" and develop, maintain, and evolve the core corporate messaging framework ("Message House") as the single source of truth for messaging pillars, value proposition, vision, and mission.
- Update corporate narrative pillars and messaging to align to the current business environment.
- Leverages the understanding of key industry trends to ensure that the narrative is relevant and impactful
- Leverage AI in work to drive efficiency, consistency, and speed across narrative development
- Build a messaging architecture that connects individual product lines to the overarching corporate brand story.
- Build narrative toolkits (e.g., message house, proof points, scalable AI agents) that help reinforce key messages consistently in external communications.
- Equip Sales and internal employees with tools to tell the company story accurately (e.g., battle cards, elevator pitches, messaging guides, training workshops).
- Coordinate with Communications to provide executives with curated talking points and materials for consistent delivery across internal and external engagements.
- Drives content and messaging development for executive keynotes.
- Partner closely with Communications, campaign teams, BUs, and regional teams to tailor the narrative for specific audiences without fracturing the core message.
- Work with regional marketing leads to ensure the corporate narrative is culturally relevant and locally adaptable while maintaining core brand integrity.
- Consult and support cross-functional teams to ensure technology narratives and messaging are coordinated across marketing and communications efforts.
- Work with market intelligence, corporate strategy, and business units to identify and keep updated key industry data points, business landscape, and differentiation for messaging.
- Implement feedback mechanisms from the field (e.g., Sales) and the market (e.g., analysts, customers) to test and refine messaging effectiveness!
- 7+ years of experience marketing/communications functions in high-tech industries, driving messaging in a B2B technology environment, product marketing, or product management.
- Bachelor's degree in Marketing, Communications, Journalism, or English
- Strong business acumen and broad understanding of semiconductor industry trends and product/technology leadership.
- Comfortable making high-impact decisions with incomplete or ambiguous information, balancing short-term needs with long-term strategic objectives.
- Proven track record to navigate a matrixed, large global organization.
- Demonstrated portfolio of corporate or high-stakes narrative work.
- Ability to work across multiple organizations to understand priorities and develop a compelling, coordinated story with supporting proof points.
- Master of Business Administration
Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target base pay for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future. We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget. Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave. Additionally, Micron benefits include a robust paid time-off program and paid holidays. For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits. Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws. To learn about your right to work click here. To learn more about Micron, please visit micron.com/careers US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron's People Organization at View email address on click.appcast.io or View phone number on click.appcast.io (select option #3) Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards. Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron. AI alert : Candidates are encouraged to use AI tools to enhance their resume and/or application materials. However, all information provided must be accurate and reflect the candidate's true skills and experiences. Misuse of AI to fabricate or misrepresent qualifications will result in immediate disqualification.
Fraud alert: Micron advises job seekers to be cautious of unsolicited job offers and to verify the authenticity of any communication claiming to be from Micron by checking the official Micron careers website in the About Micron Technology, Inc.
Vacancy posted 5 days ago
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