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Customer Experience, Product Marketing Manager, Networking

$135k - $170.2k

Cisco Systems

Title: Customer Experience, Product Marketing Manager, Networking Overview As a Product Marketing Manager for networking services (Campus, Branch, Data Center, IoT) at Cisco, you will integrate deep market insight and technical acumen to drive product positioning, messaging, and go‑to‑market execution. Your goal is to ensure Cisco’s offerings are understood, wanted, and adopted by our target audiences. Key Responsibilities Scope: Own the end‑to‑end marketing strategy for multiple products and/or services across multiple portfolios. Go‑To‑Market (GTM) Strategy & Execution: Architect comprehensive GTM strategies for complex, multi‑product or high‑priority launches, and/or solution roll‑outs or market expansions. Positioning, Messaging, and Content: Define the overarching portfolio narrative and thought‑leadership themes. Prepare presentations, demos, briefs, and other marketing/sales collaterals as needed. Sales, Partners, and Field Enablement: Support the global enablement strategy for a portfolio. Align sales motions, routes to market, and partner models to ensure field readiness. Market, Customer & Competitive Intelligence: Lead structured intelligence programs (such as market surveillance and win/loss analysis) to inform strategy. Stakeholder & Cross‑Functional Collaboration: Align business units on portfolio priorities. Influence product roadmaps and capacity allocation to maximize market impact and customer value. Lead and support cross‑functional initiatives (launches, events, digital journeys, competitive plays). Minimum Qualifications Bachelor’s degree. 8+ years of related experience. Demonstrated experience creating product vision/direction via compelling positioning and messaging. Proven experience launching new products and growing to a mature business. Strong organizational and analytical skills, excellent written and oral communication skills, including experience in sales discussions. Strong ability to influence and work cross‑functionally. Strong domain and technical knowledge of networking services and products. Exceptional writing and presentation skills. Skilled in applying AI tools and prompt engineering best practices to optimize daily tasks and improve individual and team output. Desired but not required Previous experience in IT networking B2B marketing. Business development experience preferred. Ability to deliver results in global, matrixed environments comprised of internal and external stakeholders. Ability to travel domestically and internationally 25% of the time. Professional and technical certifications in product marketing, AI, or Security (e.g. CCNA, CCST). Compensation & Benefits Salary Range (U.S./Canada): $135,000.00 – $170,200.00. 401(k) plan with company matching contribution. Health, dental, and vision insurance. Paid parental leave. Short‑term and long‑term disability coverage. Basic life insurance and eligibility for restricted stock units. 10 paid holidays per year plus 1 floating holiday. Paid vacation (non‑exempt: 16 days; exempt: flexible program). Paid sick time and optional paid volunteer days. #J-18808-Ljbffr Cisco Systems, Inc.

Vacancy posted 4 days ago
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