Global Brand Lead, ITP

Global Brand Lead, ITP (Associate Director) Responsible for driving global commercial initiatives during pre‑commercialization planning and early market development, translating early asset strategy into clear commercial priorities, and leading the development of brand identity, promotional campaigns, and key messaging with a view toward other indications. How You Will Contribute Drive global commercial initiatives as part of the pre‑commercialization planning or early market building efforts. Translate early asset strategy into actionable commercial priorities. Drive the development of the brand identity, promotional campaigns, and key messages with a view for other indications. Collaborate with Medical, Legal, and Regulatory to ensure all materials are compliant while maximizing impact and clarity. Actively partner with a fully integrated cross‑functional team and work closely with regions and key countries. Ensure alignment across the matrixed organization on the early Global Brand Plan and organizational readiness. Ensure regional/country voice and feedback are consistently captured and integrated into commercial initiatives. Support all relevant sub teams and input into their deliverables as needed. Contribute to key planning deliverables (Global Brand Plan, LRF inputs, budget cycles), ensuring alignment across functions and consistency with overall strategy. Manage OPEX and monitor performance against key marketing growth initiatives. Manage external partners/vendors and ensure timely, high‑quality project execution. Minimum Requirements / Qualifications University degree in marketing/business or life sciences; advanced degree is a plus. 8+ years pharma experience; specific experience in therapeutic area or rare disease is a plus. Experienced marketer with in‑line brand experience required (US or global). Launch experience preferred (US or global). Excellent communication/influencing skills. Technical / Functional (Line) Expertise Experienced marketer within line brand experience required (US or global). Launch experience preferred (US or global). Knowledge and experience with digital engagement among patients and HCPs. Business acumen, with a strong appreciation for cross‑cultural and cross‑functional differences. Ability to understand and interpret medical information; working knowledge of evidence‑based medicine. Leadership Strong organizational skills and managing up and down. Learning agility, curiosity (aptitude for new technologies). Adaptable to and comfortable with change on personal and organizational level. Demonstrable ability to present to large groups; able to translate complex data into actionable and simple messages. Listening and understanding skills; ability to comprehend stakeholders’ points of view. Decision‑Making and Autonomy Accountability and ownership; able to take calculated risk and allow others to take initiative. Collaborative problem‑solver, confident to share ideas with all levels of management. Seeks management approval prior to committing resources or making irreversible decisions. Good judgment and decision‑making skills, with demonstrated evidence‑based approaches. Able to challenge appropriately the status quo and provide alternative solutions. Team player, creating atmosphere of trust; helping others to learn and grow; actively seeking feedback. Interaction Build and foster meaningful relationships and interactions with cross‑functional team members, including region/LOCs. Working across geographical and cultural boundaries. Ability to manage multiple projects and stakeholders simultaneously. Innovation Energy and drive – entrepreneurial spirit. Sufficient understanding of medical science to interpret data and draw conclusions; working knowledge of evidence‑based medicine. Complexity High complexity: multiple products with multiple indications with expected competition. Able to think outside the box.Working across cultures – recognizing different business, clinical, and legal practices; keeping compliance with Takeda’s values and SOP. Travel Requirements Domestic and international travel up to 25%. Compensation and Benefits U.S. Base Salary Range: $154,400.00 – $242,550.00. The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the applicant, years of relevant experience, specific and unique skills, level of education, certifications or professional licenses, and the location in which the applicant performs the job. The actual base salary will comply with state or local minimum wage requirements. U.S. employees may be eligible for short‑term and long‑term incentives, medical, dental, vision insurance, a 401(k) plan and company match, short‑term and long‑term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, well‑being benefits, up to 80 hours of sick time per calendar year, and up to 120 hours of paid vacation for new hires. Location Cambridge, MA Employment Details Worker Type: Employee Worker Sub‑Type: Regular Time Type: Full time Job Exempt: Yes EEO Statement Takeda is proud of its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. #J-18808-Ljbffr