B2B Content Writer

smartdept. inc.

B2B Content Writer

Smartdept is searching for a highly skilled B2B content writer who knows how to write for the commercial design world. Our client is a commercial lighting manufacturer with a busy product launch calendar, and they're adding a second go-to writer to their team.

This is an ongoing, long-term contract for someone who can become a true extension of the team. You'll take technical product details and turn them into refined, polished messaging for architects, lighting designers, interior designers, and electrical engineers.

What You'll Do

Write product launch content, including product descriptions, positioning, and messaging
Create press releases, agent and sales rep emails, and website and landing page copy
Write blog posts, long-form industry content, and video scripts
Turn technical specs into clear, benefit-driven messaging that speaks to specifiers
Work closely with marketing, product, and engineering to gather details and get them right
Keep messaging consistent across channels and aligned with the brand voice
Support several product launches through the end of the year, with more planned for 2027

What You'll Need

3+ years of B2B copywriting experience, ideally in commercial lighting, architectural products, furniture, or building materials
Experience writing for the A&D community (architects, interior designers, lighting designers, engineers). Commercial experience is a must, residential alone won't be a fit
A high level of written refinement. Your first drafts should be clean, organized, and close to final
Comfort with technical information and the ability to make it clear and compelling
A proactive approach. You ask questions early, clarify the brief, and don't assume
Strong attention to detail with formatting and consistency across deliverables
Ability to ramp up quickly and handle a fluctuating, launch-driven workload

Nice to Have

Experience with specification-driven products and spec sheets
Familiarity with industry events and audiences like NeoCon or LightFair
Background writing for design-focused manufacturers or brands

Apply

Vacancy posted 8 hours ago

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