Associate, Marketing Strategy - Wealth Management Marketing
JPMorgan Chase & Co.
The Product Marketing team is a strategic function within the J.P. Morgan Wealth Management marketing organization, based in New York, that focuses on bringing advice-led wealth management products to market and ensuring its success. It involves understanding the target market, defining the products’ value proposition, and developing strategies to promote and sell the products effectively across all stages of the marketing funnel. This Product Marketing team focuses specifically on our advice-led businesses, including J.P. Morgan Private Client Advisor. Private Client Advisor is a dedicated advisor, giving clients 1:1 access to advice, custom investment portfolios and financial planning. In this role you’ll be a marketing champion for advice, working closely with product and marketing partners to understand the business roadmap, develop positioning and drive go-to-market strategies from acquisition through engagement. You will contribute to large workstreams, working closely with stakeholders across marketing, events, content, finance, product, and analytics, among many others. Job Responsibilities Collaborate in the creation, refinement and go-to market strategies for advice Engage in the comprehensive redesign of marketing strategies, offering support throughout the entire consumer lifecycle, driving strategies that support key business goals. Contribute to the research roadmap by conducting competitive intelligence, administering advisor surveys, and facilitating rapid research testing Drive new field enablement strategies and materials for advisors in partnership with communications, marketing, and practice management teams Understand the customer buying journey and areas of opportunity to strengthen the sales funnel Required Qualifications, Capabilities, and Skills 7+ years of marketing experience, with expertise in engagement and lifecycle marketing in credit card or Cobrand marketing. Excellent relationship management skills, with the ability to influence and collaborate across cross-functional teams in a matrix management organization. Proven ability to develop and launch new concepts to drive customer engagement in innovative ways, while demonstrating a customer-centric mindset. Excellent verbal / written communication skills and use of MS Word, PowerPoint, and Excel Preferred Qualifications Bachelor's degree, Masters Preferred Ability to analyze opportunities/problems and recommend solutions Results-focused and highly organized with attention to detail and a bias towards action. Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation. Equal Opportunity Employer/Disability/Veterans Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction. We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.
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