Senior Analyst, Business Analysis and Insights - Campaign Measurement

Senior Analyst, Business Analysis and Insights - Campaign Measurement New York, NY Senior Analyst, Business Analysis and Insights - Campaign Measurement New York, NY Senior Analyst, Business Analysis and Insights - Campaign Measurement New York, NY Multiple locations

R-2607014

Chicago, IL: $66,000 - $121,000/yr New York, NY: $72,000 - $132,000/yr Regular/ Permanent NEW YORK, New York US-11582 | Los Angeles, California US-11583: The annual salary range for this position is $72,000.00 - $132,000.00 Chicago, Illinois US-10276: The annual salary range for this position is $66,000.00 - $121,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : Stock Position Summary As a Senior Analyst on the Campaign Measurement team, you will execute post-campaign measurement strategy and execution for VIZIO Ads’ General Market business. You’ll be responsible for delivering high‑impact client‑facing insights, presenting compelling stories about the value of VIZIO Ads, and supporting revenue growth through scalable, differentiated analytics. As a Senior Analyst on the Campaign Measurement team, you will execute post‑campaign measurement strategy and execution for VIZIO Ads’ General Market business. You’ll be responsible for delivering high‑impact client‑facing insights, presenting compelling stories about the value of VIZIO Ads, and supporting revenue growth through scalable, differentiated analytics. You’ll partner cross‑functionally with Sales, Client Services, Product Management, and external measurement vendors to ensure measurement is both rigorous and repeatable. What you’ll do Create post-campaign measurement outputs, including Brand Lift studies, Incremental Reach, and lower‑funnel outcomes. Own end‑to‑end execution of measurement workflows, from study setup through presentation. Serve as the point of contact for measurement strategy across multiple campaigns. Translate complex datasets into clear, compelling narratives for internal stakeholders and external clients. Support the scalability of measurement through process improvements, automation, and partnership with technical teams. Contribute to the evolution of VIZIO’s first‑party measurement capabilities, including ACR and Incremental Reach reporting. About You Experience in ad measurement, media, media analytics, or marketing analytics Strong understanding of CTV, digital advertising, and advertising measurement methodologies. Experience working with brand lift studies, reach and frequency, and post‑campaign reporting. Ability to synthesize large datasets into concise, actionable insights for clients and executives. Proven ability to manage multiple simultaneous initiatives in a fast‑paced, cross‑functional environment. Proficiency in SQL, Excel, and/or Python a plus. Excellent communication skills, with comfort presenting to sales teams and external clients. Walmart Benefits At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see Live Better U is a Walmart‑paid education benefit program for full‑time and part‑time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short‑form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart. Benefits you’ll enjoy Discount Card Get 10% off Walmart associates are eligible for a 10% discount card on most regular‑priced items and fresh produce in-store and on select items at Walmart.com. Eligible after 90 days of employment. Live Better U 100% covered Earn a degree or in‑demand skills certificates with no debt- Walmart covers 100% of tuition and books. Live Better U offers 60+ programs for Associates to pursue their dreams. Ready to grow your career? Walmart Academy offers job‑specific retail training and leadership courses to help Associates reach their career goals. Enjoy 401(k) matching and stock purchase plans. Paid time off Take a break as needed for vacation, sick leave, holidays, parental leave, and more Medical, dental, vision, and wellness programs for you and your family Access mental health resources and assistance programs for life’s challenges Training, leadership programs, and clear paths to advance. At VIZIO, our roots are strong We invest in our talent across all our locations – from our origins in Irvine, California to our offices around the US, including Denver, Seattle, New York, and Dallas. We’re united by our passion to bring the most detailed picture, highest‑fidelity audio, and the best entertainment experience for all. We are value focused. We believe that quality entertainment should be accessible to everyone, everywhere. VIZIO was founded on a belief that everyone deserves the best technology for the best value and 20 years on, our vision is stronger than ever. VIZIO is proud to be consumer led. Our dedication to exceptional service has been recognized by the Stevie Awards for customer service and by the positive product reviews we continue to receive year after year. We are on an exciting journey of growth and looking for passionate people to join our team. With VIZIO, you will find opportunities to take your career to the next level. Explore our open roles and start building your future with us. Minimum Qualifications Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. Minimum Qualifications: Bachelor’s degree in Business, Analytics, Statistics, or related field OR 2 years’ experience in data analytics, project management, business, or relevant area. Preferred Qualifications Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. Analytics - Big Data, Data Analysis and Insights, Statistical Programming Language Primary Location 350 5TH AVE, STE 4800 NEW YORK, NY 10118-4801, United States of America Walmart and its subsidiaries are committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. Walmart is committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. #J-18808-Ljbffr Walmart