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Marketing Director

Gardant

We are seeking a Marketing and Sales Director to lead our lease up from the ground up: Green Oaks of Canal Winchester

Are you energized by a fast-paced launch environment? Bring our mission of Love, Compassion, and Dignity to life for the first residents and families who walk through our doors.

This lease-up role offers commission opportunities tied to occupancy milestones - a great way to be rewarded for the momentum you build.

Responsibilities:
  • Leads the Community marketing and sales program, implementing creative and effective strategies to achieve optimal resident occupancy
  • Forms and fosters relationships with local community professionals including physicians, Senior Centers and home health to maximize referral sources and opportunities for collaboration
  • Promotes a positive social media presence through creative and compelling content, emphasizing our mission and core values of love, compassion, and dignity
  • Oversees a range of marketing channels, including paid advertising, digital platforms, and traditional outreach methods to engage residents, employees, and stakeholders
  • Bridge the gap between marketing and sales by developing and executing strategies that generate leads, nurture customer relationships, and drive revenue through a combination of marketing campaigns and sales outreach, essentially working to align marketing efforts with sales activities to achieve business goals
  • Delivers exceptional and tailored tours for prospective residents and family members, offering a warm and memorable experience that reflects our commitment to compassion and high-quality care
  • Implements follow-up strategies to nurture relationships and promptly address any inquiries or concerns
  • Manages the Customer Relationship Management (CRM) tool to effectively maintain leads, track follow-up activities, and optimize sales and marketing efforts
Requirements:
  • Associates Degree preferred
  • Valid Driver's License
  • 3+ years previous sales, marketing, or community outreach required
  • Prior Assisted Living experience preferred
  • Exceptional communication and interpersonal skills
  • Strong closing skills
  • Ability to analyze market trends and make data-driven decisions
Benefits:
  • Advancement and professional growth opportunities
  • Comprehensive medical, dental, and vision benefit packages
  • EAP & wellness programs
  • 401(k) with biweekly employer match*
  • Outside-In Employee Referral Program
  • Intentional work-life balance supported with competitive Paid Time Off*
  • Self-service payroll & accuracy tools (Paycom)

*Benefits and eligibility may vary based on employment status (full-time/part-time)
Vacancy posted 22 hours ago
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