Area Sales Manager - NorCal On-Prem/Fine Wine
$95.44k - $149.25kDelicato Family Wines
Work Location Napa, CA
Position Purpose
Acting on own initiative, the Area Sales Manager drives company objectives and sales targets by proactively building and maintaining strong relationships with distributors / wholesalers and customers in the local market. This role may cover responsibilities across a single state or multiple states, ensuring consistent growth and high-level customer engagement.
Essential Duties
- Promotes and sells all Delicato Family Wines brands to meet and/or exceed company sales quotas, while also identifying sources of new business opportunities
- Develops and maintains strong relationships with distributor / wholesaler partners, including overseeing inventories and program execution; works consistently with distributor/ wholesaler sales reps and managers to drive overall Delicato business
- Schedules and leads effective distributor/ wholesaler meetings involving all levels of management; coordinates reporting against sales targets, delivers strategic sales presentations as required
- Develops and maintains key account and target lists; develops relationships at top level accounts both individually as well as with the distributor/ wholesaler partners
- Executes assigned programs as directed and, upon approval, introduces creative programs based on market needs and conditions
- Works effectively and respectfully with colleagues, cross-functional teams, and external partners to achieve shared goals and drive results
- Follows pricing policies that capitalize on market opportunities while delivering company profitability
- Ensures that all business operations, policies, and practices adhere to applicable legal and regulatory requirements to minimize risk and maintain ethical standards
- Conducts wine tastings, fund raisers, trade shows and other wine events for and with distributors/ wholesalers
*Other duties as assigned
Minimum Requirements
Education and Experience
- Undergraduate degree (BA/BS) or equivalent education and/or experience
- 1-3 years in wine or adjacent industry or consumer packaged goods; experience with managing distributor/ wholesaler relationships preferred
Certificates and Licenses
- Valid driver’s license, auto insurance, and vehicle required with an acceptable driving record
Knowledge, Skills, and Abilities
- Demonstrates a foundational ability to clearly and concisely communicate ideas in both verbal and written forms, actively listen, and effectively present company sales strategies to stakeholders with guidance and support
- Engages in learning and development opportunities to achieve personal and professional goals. Is receptive to feedback, demonstrates curiosity, and sees value in continuous improvement
- Demonstrates a foundational ability to identify business obstacles, articulate their impact, and contribute potential solutions aligned with short- and long-term goals under guidance of others
- Is aware of one's own personal strengths, opportunities, biases and triggers and how they benefit or impede communication and collaboration. Demonstrates empathy for others and seeks mutual understanding
- Is open, flexible, and receptive to others' ideas and understands the importance of group satisfaction. Celebrates the wins of others and models enjoyment and satisfaction from their work
- Understands the fundamental differences between tactical and strategic approaches. Accountable for their role in executing strategic plans. Understands what is meant by seeing "the bigger picture"
- Demonstrates adaptability and openness in times of change
- Proficient in Microsoft Suite Applications and able to utilize syndicated data resources
Working Conditions
- Requires ability to travel frequently and flexibility in schedule to work evenings and weekends as needed
- This is a remote position that requires working from home
- Occasionally may be required to lift and carry cases of wine
- May need to determine color, taste and smell of wine using eyes, tongue, and nose
- May be exposed to weather-related temperature & humidity extremes
Work Standards
- Acts in a manner reflective of the Company culture of High Moral Standards, Innovation and Continuous Evolution, Trust in Team, Continuous Improvement, and Sustainable Relationships
- Communicates, interacts, and works effectively with others; receptive to feedback and coaching; voices concerns in a constructive manner
- Demonstrates commitment to safety first; communicates safety concerns; promotes a safe work environment based on established safety standards and training
- Follows all Company policies and procedures
Additional Comments
Management retains the discretion to add to or change the duties of the position at any time.
California Pay Transparency Disclaimer: This is a Exempt position. The pay range for this position is $95,443.68 to $149,245.20. It is not typical for an individual to be hired at or near the top of the range for their role. Actual placement within range will be contingent upon a number of factors, including but not limited to the candidate's qualifications, education, experience, internal equity and alignment with market data.
Delicato Family Wines offers its employees a generous and comprehensive benefits package. The core health insurance components include medical, dental and vision, where Delicato covers nearly the entire cost for employees and a large percentage for dependents. Additional health benefits include life, disability and flexible spending accounts. Other benefits include 401(k) with generous company match, discretionary profit sharing, paid time off (PTO), paid holidays, wine & merchandise discounts, tuition reimbursement, gym discounts & many more.
NOTICE TO THIRD PARTY AGENCIES
Please note that we do not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Services Agreement, we will not consider, or agree to, payment of any referral compensation or recruiter fee. In the event that a recruiter or agency submits a resume or candidate without a previously signed agreement, we explicitly reserve the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency.
Delicato Family Wines is an Equal Opportunity Employer.
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