Affiliate Manager

Affiliate Manager

We are looking for an experienced Affiliate Manager to build and grow our affiliate channel.

This is not a role where you will inherit a mature affiliate program and simply maintain an existing portfolio of partners.

Our affiliate function is still at an early stage, so this is a hands-on, build-from-the-ground-up role with significant ownership.

You will be responsible for developing the affiliate channel end-to-end: identifying and recruiting partners, negotiating commercial terms, launching campaigns, building strong partner relationships, monitoring economics, optimizing performance, and helping shape the processes and infrastructure needed to scale the channel.

We are looking for someone who is proactive, commercially strong, highly data-driven, and comfortable creating a partner pipeline rather than waiting for inbound opportunities.

Existing relationships with affiliates, publishers, and networks in health, wellness, weight loss, supplements, or adjacent performance marketing verticals will be a strong advantage.

What you will own:

Partner acquisition: Build a strong pipeline of affiliates, publishers, networks, and strategic partners. You will proactively identify relevant partners, initiate conversations, present RNK Health and its offers, negotiate terms, and move partnerships from first contact through launch. We expect you to actively develop the channel rather than rely primarily on inbound opportunities.

Affiliate relationships: Own relationships with partners throughout the full lifecycle. You will manage onboarding, communication, campaign launches, performance discussions, optimization, troubleshooting, and opportunities for further growth. This is an end-to-end ownership role — you will not simply source partners and hand them over to another team.

Deals and unit economics: Negotiate CPA and other performance-based partnership structures. You should be comfortable evaluating partnerships through key business metrics including: CAC / CPA, Conversion rate, AOV, Revenue, Refunds, Retention, LTV. Your goal will be to ensure that affiliate growth remains commercially sustainable and that increased volume comes from high-quality traffic.

Campaign launches: Coordinate affiliate launches across RNK Health products and offers. Make sure partners have everything required to launch successfully, including: Tracking links, UTMs, Funnels and landing pages, Offers, Creative assets, Messaging, Campaign information. You will work closely with internal teams to remove launch blockers and help partners go live efficiently.

Performance and optimization: Monitor affiliate traffic, conversions, CAC/CPA, revenue, refunds, and partner-level performance. Identify which partnerships can be scaled, where performance is under target, and what needs to change in the offer, funnel, creative, traffic mix, or commercial structure. We expect you to understand what each partner is doing and continuously look for opportunities to improve performance and increase profitable volume.

Tracking and attribution: Own affiliate tracking and reporting. Make sure links, UTMs, conversions, attribution, and partner payouts are accurate. Investigate discrepancies between internal data and partner reporting and work with Analytics or other teams to resolve tracking issues. Experience with Everflow or a similar affiliate platform is highly relevant.

Cross-functional collaboration: Work closely with Marketing, Product, Creative, and Analytics teams. For example, if a strong partner can scale but requires a different landing page, offer, creative concept, or tracking setup, you will help define the requirement and coordinate internally to move it forward.

Compliance and traffic quality: Make sure partners follow approved messaging, claims, brand guidelines, and healthcare marketing requirements. Affiliate growth cannot come at the expense of traffic quality or compliance, so you will also be responsible for maintaining appropriate partner standards as the channel scales.

Who we are looking for:

• 3+ years of experience in affiliate or performance marketing
• Strong experience recruiting and managing affiliates, publishers, and networks
• Proven ability to proactively source and activate new partners
• Experience negotiating CPA and other performance-based partnerships
• Strong understanding of affiliate tracking, attribution, UTMs, and reporting
• Experience with Everflow or similar affiliate platforms
• Strong understanding of CAC/CPA, CR, AOV, refunds, retention, and LTV
• Ability to analyze partner performance and make decisions based on data
• Experience managing multiple partners and campaign launches simultaneously
• Strong commercial and negotiation skills
• Strong communication and relationship-management skills
• High level of ownership and ability to operate independently
• Comfortable building processes and a channel from an early stage rather than joining an established affiliate function
• Strong working English, both written and spoken, for partner communication and collaboration in an international environment

Strong advantages:

• Existing relationships with affiliates, publishers, or networks in health, wellness, weight loss, supplements, or related performance marketing verticals
• Experience in telehealth, DTC health, supplements, weight loss, or another subscription-based health business
• Experience building or significantly scaling an affiliate program from an early stage
• Strong understanding of recurring-revenue and subscription economics

Why join RNK Health?

Build a channel, not just manage one: You will have the opportunity to shape the affiliate function from an early stage instead of inheriting a mature playbook. You will influence partner strategy, commercial models, processes, tracking, offers, and the overall way the channel operates.

Direct impact on business metrics: Affiliate is viewed as an important growth opportunity for RNK Health. Strong partnerships and successful campaigns can directly influence acquisition volume, CAC, revenue, retention, and overall business growth. You will be able to see the impact of your work from the first months in the role.

High ownership and autonomy: We are looking for someone who can bring ideas, challenge existing assumptions, identify opportunities, and turn them into action. There is a short path between a strong idea and implementation when the business case makes sense.

Close collaboration with senior leadership: You will have visibility across the business and work closely with senior stakeholders while building a strategically important acquisition channel.

Become a key person within the Growth organization: Because the affiliate function is being built at an early stage, the person who successfully develops the channel will become an important contributor within the broader Marketing and Growth organization.

Broader opportunities over time: RNK Health is part of a broader health and wellness product ecosystem. As the business grows, there may be opportunities to contribute to additional products, acquisition initiatives, or related projects over time.

Working format:

This is a full-time remote role.

Working hours are 14:00–22:00 Kyiv time, with a daily team sync at 18:00 Kyiv time.

The team is international and includes colleagues from Ukraine and Latin America. English is required for effective collaboration and external partner communication.

Hiring process:

The hiring process includes:

1. Initial interview with a Talent Acquisition Specialist
2. Screening with RNK Health's internal Recruiter
3. Interview with the relevant Hiring Manager

During the later stages, we will go deeper into your affiliate experience, partner network, performance cases, economics, tracking expertise, and how you would approach building and scaling the affiliate channel at RNK Health.