Brand Marketer (Multi-Brand Consumer Products) (Brooklyn)

Provya Capitol

About Us

JOYC Brands is a fast-moving, multi-brand consumer products company. Our portfolio spans games and lifestyle (JOYC, Maison Lude), modern tools (Tinkr), outdoor audio (GRYT), and tech accessories (Tecstr), selling across major retailers, Amazon, and direct-to-consumer. We move fast, ship constantly, and like people who can wear a lot of hats.

The Role

We're looking for a creative, hands-on marketer to own and grow demand across several brands at once. This isn't a narrow specialist seat — you'll touch the full funnel, jump between brands and audiences, and find scrappy, clever ways to create buzz. If you get energy from variety and like owning outcomes end to end, you'll fit right in.

What You'll Do

Run full-funnel marketing across multiple DTC ecommerce stores — top-of-funnel awareness through conversion and retention
Build and manage email and SMS/text programs: flows, campaigns, segmentation, and lifecycle
Launch and grow TikTok Shop, plus organic social and creator/affiliate-driven content
Plan and manage paid media (Meta, TikTok, Google) — set up, test, and optimize toward ROAS
Think outside the box to generate buzz: partnerships, viral moments, UGC, guerrilla and community plays beyond traditional paid
Tailor voice and creative to each brand's distinct audience and personality
Track performance and double down on what works

What We're Looking For

2–4 years of marketing experience (not super senior — but a real builder who's done the work hands-on)
Genuinely creative; comes with ideas, not just execution
Experience running ecommerce / DTC stores (Shopify or similar)
Hands-on with email + SMS platforms (Klaviyo, Postscript, Attentive, or similar)
TikTok Shop experience strongly preferred
Comfortable in paid media across Meta / TikTok / Google
Can juggle multiple brands and priorities without losing the thread
Scrappy, fast, and resourceful — thrives in a lean, high-velocity environment

Nice to Have

Consumer products / retail background
Experience with influencer and affiliate programs
Basic design or video editing chops (Canva, CapCut, etc.)

Apply

Vacancy posted 5 days ago

Similar jobs that could be interesting for youBased on the Brand Marketer (Multi-Brand Consumer Products) (Brooklyn) in Brooklyn, NY vacancy

Associate Production Designer (Brooklyn)
$70k - $80k
...Job Title: Associate Production Designer Location: DUMBO, Brooklyn (Hybrid) - 4 days in office... ...Designer We're a beauty brand that believes great... ...functional creative and marketing teams from brief through... ...beauty, fashion, retail, or consumer goods ~ Strong command...
Brand
Work at office
Shift work
VIOLETTE_FR
Brooklyn, NY
12 hours ago
Product Developer - Soft Goods & Tech Bags (Brooklyn)
...bringing trend-forward products to life, working closely... ...at a fast-growing brand? Velvet Caviar is looking... ...pioneering the tech accessories market with our stylish phone... ...on new development consumer feedback and... ...~ Nice office at the Brooklyn Navy Yard ~ Hybrid...
Brand
Work at office
Worldwide
Overseas
Afternoon shift
2 days per week
Early shift
Velvet Caviar
Brooklyn, NY
5 days ago
Product Marketing (PM) Specialist
$80k - $90k
...The Product Marketing Specialist is a key member of the marketing team, supporting the development... ...of marketing programs that enhance brand awareness, strengthen market positioning... ...pest management professionals and consumers. This is a growth role designed for a motivated...
Brand
Seasonal work
Catchmaster
Bayonne, NJ
2 days ago
Senior Manager Product Development - Accessories (Brooklyn)
...bringing trend-forward products to life, leading teams,... ...fast-growing accessories brand? Velvet Caviar is... ...pioneering the tech accessories market with our stylish phone... ...opportunities based on consumer trends, competitive... ...~ Nice office at the Brooklyn Navy Yard ~ Hybrid schedule...
Brand
Work at office
Worldwide
Overseas
2 days per week
Velvet Caviar
Brooklyn, NY
15 hours ago
Marketing Manager (Brooklyn)
...We're looking for a Marketing Manager to lead our B2... ...marketing strategy into consumer campaigns that drive member... ...the VP - Marketing, Product, Tech, Member Success,... ...health and science brands Flexible work environment... ...Office is based in Brooklyn, NY In-person...
Brand
Full time
Work at office
Work from home
Flexible hours
Digital Wellness
Brooklyn, NY
5 days ago
Product Marketing Specialist
$68k - $113.4k
...enjoys uncovering insights that influence product strategy and market success? Do you thrive on building... ...generative AI solutions with a flexible, multi-model approach that prioritizes using... ...day-to-day support to product and brand management functions while helping drive...
Brand
Local area
Immediate start
Work from home
Worldwide
Flexible hours
RELX Inc. Company
Brooklyn, NY
1 day ago
Director of Product Marketing - Home Category
...the Company A leading global consumer products organization is seeking a Director of Product Marketing to lead strategic growth and... ...leading products that strengthen brand leadership in the home... ...category. Build and manage a multi-year innovation roadmap aligned...
Brand
DSJ Global
Jersey City, NJ
4 days ago
Product Manager
$110k - $160k
...Product ManagerTITLE: Product ManagerREPORTING... ...LeadLOCATION: Brooklyn, NY (Onsite Monday... ...favorite eCommerce brand or healthcare provider... ...in ambiguous, multi-turn conversationsImproving... ...needs along their consumer journeyOwn the... ..., Sales, and Marketing to ensure strong product...
Brand
Work at office
Monday to Friday
Flip CX
Brooklyn, NY
4 days ago
Growth Marketing Specialist
$75k - $95k
...Growth Marketing SpecialistBrooklyn, New YorkEnergyHub... ...energy future. We help consumers turn their smart... ...batteries, and other products into virtual power plants... ...combining your skills in multi-channel marketing and... ...with OEMs, complementary brands, and communities....
Brand
Casual work
Internship
Immediate start
EnergyHub
Brooklyn, NY
3 days ago
Strategic Marketing Manager: Brand & Product Growth
...Distributors, Inc. in Kearny, NJ seeks a Marketing Manager to estimate demand and identify potential markets for products and services offered by the... ...experience in new product introductions and brand positioning, conduct analysis and consumer research to identify portfolio...
Brand
Full time
About Asc Advisors Llc
Kearny, NJ
3 days ago
Seller Social Media Manager (Hybrid Brooklyn)
...Community & Social, Seller Marketing | Type: Contract (6... ...Hybrid, based in our Brooklyn, NY office (Strong... ...first, human-centered brand looks and sounds like... ...celebration moments, product and feature launches,... ...facing content (vs. purely consumer-brand social).Comfort...
Brand
Contract work
For contractors
Work at office
Remote work
Brain Trust Inc
Brooklyn, NY
4 days ago
Media Planner (New York)
...make sense of the key media, consumer and market intelligence required to... ...plan. You have a passion for brands, media and ideas, and within... ...of data and analytics, via multi-faceted, strategic partnerships... ...’s oversight Oversee all production timelines, creative development...
Brand
Work at office
Local area
Jobrapido
Jersey City, NJ
2 days ago
Food & Beverage Program Consultant (Brooklyn)
...kitchen partners, and brand team. You will help define... ...leadership, prep and production systems, menu... ...onboarding, including a Brooklyn coffee-roaster partnership... ..., or another all-day, multi-format operation. You... ...nightlife communities, consumer brands, and technology...
Brand
Local area
Night shift
Afternoon shift
Saunter
Brooklyn, NY
5 days ago
Production Coordinator (Brooklyn)
$73k - $75k
...Job Title: Production Coordinator Reporting Structure: Executive Producer Classification: Full-Time, Exempt Location: Brooklyn, NY | In-office Monday – Thursday; Flex Fridays Job... ...equipment, event materials, signage, branded assets, and company-owned...
Brand
Full time
Freelance
Work at office
Local area
Flexible hours
Unboxed Group
Brooklyn, NY
5 days ago
AI Growth Marketer (Brooklyn)
...depth, real enterprise customers, and a market that's actively shifting toward AI-native... ...content that fuels those experiments yourself: product videos, launch assets, landing pages, ad... ...override it — especially with budget or brand on the line. Here's what that looks...
Brand
Contract work
Shift work
Dioptra (acquired by Icertis)
Brooklyn, NY
12 hours ago
Dermatology Marketing Specialist New Corporate
...Overview Apex Skin is a multi-location dermatology... ...skin. The Dermatology Marketing Specialist plays an important... ..., provider growth, brand awareness, service‑... ...launches, print production, promotional materials... ...healthcare, or another consumer‑focused industry. Bachelor...
Brand
Seasonal work
Work at office
Local area
Afternoon shift
Apex Clearing Corporation
Brooklyn, NY
2 days ago
Brand Marketing Project Manager
$85k - $120k
...Join to apply for the Brand Marketing Project Manager role at... ...on skills involving product development and project... ...of managing complex, multi-phase projects, and a... ...science-backed innovation, consumer-centric solutions, and... ...Engagement Marketing Brooklyn, NY $148,000.00-$192,0...
Brand
Full time
Contract work
Work at office
Local area
Work from home
Monday to Friday
Flexible hours
3 days per week
Pierre Fabre Laboratories
Secaucus, NJ
5 days ago
Market Research Analyst III
...are looking for a Senior Market Researcher who can... ...by translating rigorous brand and performance marketing... ...conduct research with global consumers, small business owners,... ...research, ideally in a multi-channel marketing or... ...distance of Etsy’s Brooklyn Office. Depending on proximity...
Brand
Full time
Work at office
Local area
Remote work
Visa sponsorship
Etsy
Brooklyn, NY
8 days ago
Product Marketing Analyst: Data-Driven, Flexible Hours
...LexisNexis Legal & Professional is seeking a Product Marketing Analyst to drive market understanding and support product development across... ...synthesize insights, prepare assets, and collaborate with product, brand, and sales to enhance market competitiveness....
Brand
Flexible hours
RELX
Brooklyn, NY
5 days ago
TikTok Content Creator (Part Time) (Brooklyn)
...week, based at our New York HQ. You’ll sit within the marketing team, reporting to the Brand Marketing Director and working closely with our sister... ...and bringing our community into the frame. Filming & production: Shooting content end to end, setting up lighting, capturing...
Brand
Part time
Freelance
3 days per week
ASTA RESORT
Brooklyn, NY
3 days ago
Manager, Consumer Marketing: DTC & Multichannel Growth
Keenova is seeking a Manager, Consumer Marketing to lead the development and execution of consumer brand strategy across assigned Keenova specialty products. You will drive media planning, messaging, and integrated campaigns, collaborating with brand teams, medical, regulatory...
Brand
Mallinckrodt Pharmaceuticals
Brooklyn, NY
1 day ago
Product Marketing Manager
...The Product Marketing Manager is a key member of the marketing team, responsible for shaping and... ...implement marketing programs that enhance brand awareness, strengthen market... ...both pest management professionals and consumers. Summary of major duties: New Product...
Brand
Seasonal work
AP&G
Bayonne, NJ
4 days ago
VP, Intellectual Property, Marketing & Product Counsel
## VP, Intellectual Property, Marketing & Product CounselApplylocations: Corporate Office - HQtime... ...legal guidance throughout the product and brand lifecycle. The Vice President will... ..., product claims, labeling, packaging, consumer-facing communications, digital content,...
Brand
Hourly pay
Temporary work
Work at office
Shift work
The Children's Place
Secaucus, NJ
4 days ago
Brand Strategy Director
...creative strategy, branding, and experience design marketing agency founded in 1... ...Salt Lake City, and Brooklyn. We specialize in... .... Lead or co‑lead multi‑disciplinary new business... ...with internal product and service offerings... ...strategies for Consumer Brands. In addition...
Brand
Contract work
Freelance
Hyperquake
Brooklyn, NY
4 days ago
Sr. Product Marketing Manager
$190k - $220k
...and autonomous machines. Our marketing team in Santa Clara is looking... ...will help drive Ambarella’s Product Marketing for Physical AI and... ...engineering deliverables, external branding, demonstrations, tradeshows.... ...for technical and commercial consumers. Work with the engineering...
Brand
Worldwide
VisLab (an Ambarella Inc. company)
Brooklyn, NY
5 days ago
Lead, Product Management New Remote - US
$150k - $180k
...Kettle designs digital products with soul, for some of the most ambitious consumer brands in the world. Our work lives at the intersection... ...this role, you'll own complex, multi-stream engagements end-to-end,... ..., validating decisions against market and user research, and...
Brand
Remote work
Kettle
Brooklyn, NY
16 hours ago
Head of Product Design
Head of Product Design Brooklyn, NY Altana is the network for trusted... ...to ship coherent, on-brand, high-quality... ...the experience of a multi-product, multi-persona... ...supplier in a developing market, and an AI agent acting... ...that AI agents consume, and the way Altana communicates...
Brand
Flexible hours
Shift work
Altana Technologies
Brooklyn, NY
1 day ago
Payments- Gaming Market & Product Governance- Product Manager- Vice President
...Market And Product Expansion Manager Vice PresidentLeverage your analytic skillset to unlock the... ...innovative financial solutions to millions of consumers, small businesses and many of the world... ...under the J.P. Morgan and Chase brands. Our history spans over 200 years and today...
Brand
Local area
Chase
Jersey City, NJ
4 days ago
Data & AI Product Manager
DescriptionThe Data & AI Product Manager, Digital will lead the... ...organization understands market performance, consumers, and business opportunities... ...AI Product StrategyOwn the multi-year product vision, strategy... ...are known upfront.Brand:Estée Lauder - BrandJob Function...
Brand
Full time
Estée Lauder
Long Island City, NY
8 days ago
Product Sourcing Specialist
...FESCO Group is looking to hire a Product Sourcing Specialist to join the team in their Brooklyn HQ. The company has been in... ...more than 60 years, and while consumer electronics distribution & manufacturing... ...products within 15 well-known brands (including House of Harlow,...
Brand
Work at office
The Fesco Group
Brooklyn, NY
2 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Brand Marketer (Multi-Brand Consumer Products) (Brooklyn). Be the first to apply!