Marketing Data Analyst
Joy of Life Surrogacy
Marketing Data Analyst
Ontario, CA
Job Duties
Research market conditions in fertility services industry by designing research format and methodology for data collection, to help identify potential opportunities. Research and track data regarding new clients and new surrogates from different locations and during different seasons. Calculating the data to find regularity and creating tables to displaying industry trends. Collect and analyze sales and market data. Forecast and track the company monthly sales activity. Provide analysis of the data from previous month, and present strategies for upcoming month to the management so the company is able to make its investment decisions more wisely and efficiently. Examine and analyze statistical data and reports on industry trends in relationship to Joy of Life's marketing position in terms of service offerings, development, and pricing. Identify new market opportunities and review financial packets/deals with oversea agencies to explore opportunities for company growth. Evaluate existing customers, analyze their needs and perform customized packet to them. Represent the company attending forums and conference in fertility field to maintain knowledge in the industry and to improve Joy of Life operations based on new developments. Compare and calculate IVF and IUI data in the form of statistics of different age range to conclude the different success rates of various clinics. Provide weekly/monthly reporting that indicates productivity and growth. Perform B2B marketing data research to ensure Joy of Life remains competitive.
Candidate Minimum Requirements
Bachelor's degree in Statistics, Mathematics, or related market research disciplines.
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